We're excited to announce the launch of our Certified Service Partner Program with Interpublic Group (IPG), Omnicom, and WPP, enabling participants to integrate and offer our market leading #AdTech solutions, Flashtalking by Mediaocean and Protected by Mediaocean, for #OmnichannelAdvertising. https://lnkd.in/gYMzvVXB
Mediaocean
Software Development
New York, NY 49,415 followers
Powering the future of the advertising ecosystem
About us
Mediaocean is powering the future of the advertising ecosystem with technology solutions that empower brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized media spend managed through its software, Mediaocean uses AI and machine learning to control media investments and optimize business outcomes. The company’s advertising infrastructure and ad tech tools are used by more than 100,000 people to power campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments.
- Website
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http://www.mediaocean.com
External link for Mediaocean
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1967
- Specialties
- Advertising Software
Locations
Employees at Mediaocean
Updates
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Mediaocean reposted this
📣 Today Mediaocean announced it's deepening its partnership with LiveRamp, integrating RampID into the Flashtalking platform for ad serving and optimization, enabling advertisers to drive performance at scale without third-party cookies. 🍪 #DigitalAdvertising #CreativeAdTech #FlashtalkingFresh https://lnkd.in/gX4VX4xp
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Mediaocean reposted this
My New AdAnalogy: Retail Media is to Paid Search as CTV is to Linear – by bringing the medium closer to point of purchase you can shift billions in ad dollars. #CTV #AdTech #FTW
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❗Don't miss our upcoming webinar! Get an in-depth look at our 2025 Advertising Outlook Report for valuable insights into the advertising trends set to define 2025. 💡 #MediaoceanCurrent #MediaoceanReport #MarketResearch https://lnkd.in/g5kk2z7Y
The Mediaocean Current: 2025 Advertising Outlook
mediaocean.com
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Mediaocean reposted this
Ready or not (but preferably the former) the year of agentic AI ads is coming. At the end of the day, you don't have to be first, and you don't have to be best, but you do have to be better. By my calculations, you've got 'til the end of this decade to figure it out! #AgenticAI #AIAds #AdTech
Prediction: This will be the last decade of growth for paid search advertising
Aaron Goldman on LinkedIn
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🎆 Here’s to another year of innovation! Let’s make it a year to remember—together. Happy New Year! 🎉 #HappyNewYear #HappyHolidays #TeamMediaocean
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🚀 How should marketers prepare for ads on #ChatGPT and other AI agents? 🤖 Aaron Goldman takes a dive into the future of advertising, revisiting his 2010 book to explore how AI-powered assistants could unlock new monetization opportunities. #Advertising #AdTech #FutureOfAds https://lnkd.in/ggS_TA-V
How marketers can prepare for advertising on Chat GPT and other AI agents
thedrum.com
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4️⃣ Part 4! In our final installment of this series, Jovanni Sterling wraps up the interview by discussing creative advertising strategies used by brands like Guinness. 🔍 See the full video here: https://lnkd.in/gpptQgBj #BrandMarketing #CreativeBranding #MarketingInsights
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The candles are lit, let’s celebrate Kwanzaa! 🕯️✨ Wishing you peace and joy this season. 🖤❤️💚 #HappyKwanzaa #TeamMediaocean #HappyHolidays
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It’s the most wonderful time of the year!✨🎄 A very merry Christmas to our entire community with tidings of comfort and joy. ☃️❄️ #HappyHolidays #MerryChristmas #TeamMediaocean
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