Let us explore the revolutionary effects of AI on brand storytelling, emphasizing how it can boost innovation and provide incredibly customized user experiences on a never-before-seen scale https://ow.ly/nokL50UuWkA #marketing #martech #technology
MarTech Series
IT Services and IT Consulting
Hawthorne, California 26,152 followers
MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe.
About us
Established in 2016, Headquartered in CA, MarTech Series is a fast growing online publication that covers News, Insights and Trends about Marketing Technology from around the globe. MarTech Series keeps the modern marketer abreast of all the important developments in the Martech Landscape. MTS covers a mix of pioneering Martech happenings, entrepreneurial initiatives, creative exchanges and insights from industry leaders. We cover the entire spectrum of AdTech, SalesTech, and MarTech including advertisers, publishers, enterprises, agencies and the entire B2B marketing ecosystem. MTS has quickly grown to become one of the most popular resources amongst some of the world’s largest organizations and marketers for updates on modern marketing tools, martech stacks, strategies, articles, online seminars, discussion forums, and much more.
- Website
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http://martechseries.com
External link for MarTech Series
- Industry
- IT Services and IT Consulting
- Company size
- 11-50 employees
- Headquarters
- Hawthorne, California
- Type
- Privately Held
- Founded
- 2016
- Specialties
- marketing technology, sales, marketing, advertising, Publisher, MarTech News, Ad Tech , B2B Marketing, News, and B2B Content
Locations
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Primary
3503 Jack Northrop Ave
Suite #C3873
Hawthorne, California 90250, US
Employees at MarTech Series
Updates
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Teams must also reassess how they test and validate marketing campaign deployments, ensuring that customer insights and behavioral data remain protected throughout the process. https://ow.ly/f6eq50UuWiF #marketing #martech #technology
A Marketing Leader's Guide to DORA Compliance
https://martechseries.com
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Data architecture, the backbone of digital infrastructure, plays a crucial role in shaping marketing strategies. https://ow.ly/PraI50UuWb6 #marketing #martech #technology
Understanding the Role of Data Architects in Modern Marketing
https://martechseries.com
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Jon Moran, Head of MarTech Solutions Marketing at SAS Software chats about the importance of focusing on responsible use of AI in modern marketing in this martech catch-up: https://ow.ly/c8V550UuW9H #marketing #martech #technology
MarTech Interview with Jon Moran, SAS
https://martechseries.com
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If you’re still struggling to understand why ‘true’ personalisation is a game-changing development for marketers, consider how it’s likely to soon transform the shopping experience. https://ow.ly/SE9250UuVNM Eagle Eye #marketing #martech #technology
The future of loyalty and ‘mass marketing’ in the age of AI
https://martechseries.com
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AI-powered platforms can analyze customer behavior to determine optimal send times, ensuring emails arrive when they’re most likely to be read and acted upon. https://ow.ly/mjT350UuW7I Optimove #marketing #martech #technology
Don’t End the Year by Alienating Customers with Emails
https://martechseries.com
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5G is more than a technological upgrade; it’s a catalyst for digital transformation in marketing and advertising; https://ow.ly/zKmt50UuVMO #marketing #martech #technology
How will 5G technology impact marketing and advertising?
https://martechseries.com
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A Martech bottleneck arises when inefficiencies and duplications in the marketing technology stack impede growth and operations, causing campaigns to slow down and decrease overall effectiveness. https://ow.ly/rYA050UuVLt #marketing #martech #technology
Preventing The Martech Bottleneck:
https://martechseries.com
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The advent of standards in open-source data lake adoption explains part of this market reality for CDPs. Instead of closed SaaS platforms, advertisers and marketers are adopting standards-driven open-source data lake solutions that offer low friction and developer-friendly toolsets, making data management more accessible and efficient. https://ow.ly/apgv50UuVEV #marketing #martech #technology
The Evolving Role of CDPs in the Marketing Landscape
https://martechseries.com
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🌟 Best of October 2024: Celebrating Excellence Together! 🌟 A heartfelt thank you to these incredible professionals and companies for their valuable contributions this October. Your insights and efforts have been nothing short of amazing! 🌟 Alex Nazarevich - VP of Growth, Unbounce 🌟 Mike Hattub - Co-Founder & Chief Solutions Officer, AnalyticsIQ 🌟 Will Oatley - Co-Founder, Precision Retail & mplus 🌟 Chris Todd - Senior Manager of Demand Generation, CallTrackingMetrics 🌟 Marc Sabatini - SVP, Enterprise Solutions, Data Axle 🌟 Yael Klass - VP of Corporate Marketing, Similarweb 🌟 Shahar Aizenberg - CMO, Artlist 🌟 Ranjana Choudhry - SVP of Media and Data Platforms We look forward to collaborating with you again in the future to create even more impactful and innovative work! #ThankYou #October2024 #Partnership #GrowthJourney