MagicMakers® Group
Business Consulting and Services
Your consulting connection to former, long-time Disney executives and experts.
About us
At MagicMakers Group, we offer more than an impressive assembly of former Disney experts across many technical and non-technical fields. Our true differentiation lies in our ability to seamlessly collaborate as a cohesive unit, ready to tackle any challenge. Unlike other companies that often grapple with internal friction between diverse groups, we excel in bridging the gap between "technical" disciplines such as Engineering, Finance, and Project Management and "non-technical" fields like Creative Writing, Illustration, and Marketing. Our experts have honed their skills in an environment where cross-functional teamwork is essential to success. We possess the sought-after soft skills for the global economy, making us uniquely qualified to address the most challenging business situations. MagicMakers Group unites shared expertise to bridge the gap between a company's brand promise and operational excellence. Central to our mission is an intentional focus on fostering company culture, empowering leaders, and nurturing employees. We pride ourselves on being "practitioners" rather than mere consultants, offering a proven approach refined by hundreds of years of combined experience in the theme park, resort, cruise, and hospitality industries. We aim to demystify the magic and utilize tried-and-true business techniques to solidify your business foundation while nurturing a focus on your company's culture. Experience the MagicMakers Group difference. Contact us to learn more about how we can help your business thrive. Contact us to learn more about the MagicMakers group. info@magicmakersgroup.com www.MagicMakersGroup.com
- Website
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http://www.magicmakersgroup.com
External link for MagicMakers® Group
- Industry
- Business Consulting and Services
- Company size
- 2-10 employees
- Headquarters
- Orlando
- Type
- Partnership
- Founded
- 2018
- Specialties
- Customer Experience, Company Culture, Theme Parks, Attractions, Retail, Licensing, Employee Engagement, Optimization, Consumer Insights, Employee Insights, Contact Center Operations, and Learning and Development
Locations
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Primary
Get directions
Orlando, US
Employees at MagicMakers® Group
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Allie L. Braswell, Jr., MA, CUDE
CEO @ Braswell Group® | Speaker | Author | Executive Coach |Leadership Development | Culture & Belonging | MagicMakers Group Independent Consultant
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Sheila Butler
Fractional CMO & Marketing Consultant I Professional Speaker & Podcast Guest l Transform brands, deepen customer loyalty & create marketing that…
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Kirsten Snyder
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Keith Smith
I provide business growth solutions for visionary leaders who know the collective value of aligning their team’s great ideas! Visionary Idea…
Updates
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Transform feedback into innovation! The MagicMakers Group believes in harnessing customer and employee insights to drive service innovation. MMG experts Candy Parks and Tom Hoof share their perspectives on the power of feedback and creating unforgettable experiences. Does your organization have a system to transform feedback into service innovation? Contact us at info@magicmakersgroup.com to learn how we can help you create a feedback loop that drives growth and inspires customer loyalty. #ServiceInnovation #CustomerFeedback #MagicMakersGroup #CustomerExperience #ContinuousImprovement #CustomerLoyalty #FanElation #EmployeeEngagement #Innovation #FeedbackLoop #BrandAdvocacy #SportsMarketing #CustomerSatisfaction #RelationshipBuilding #ExperienceEconomy
Transform Insights into Service Innovations And Create Elation
MagicMakers® Group on LinkedIn
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Turn transactions into emotional connections! At the MagicMakers® Group, we know that creating emotional bonds with customers isn’t just good for business—it’s essential. MMG experts Mary Beth P., Chuck Salvo, and Bob Simmonds share insights on how to foster deeper connections that build loyalty and trust. Are you ready to make emotional connections a priority? Read more to learn how intentional actions can turn customer interactions into lasting bonds! #EmotionalConnections #CustomerExperience #MagicMakersGroup #CustomerLoyalty #ServiceExcellence #EmployeeEmpowerment #BrandAdvocacy #CustomerRetention #CustomerSatisfaction #OmniChannel #CustomerService #RelationshipBuilding #FrontlineEmpowerment #CustomerSupport
Turn Transactions Into Emotional Connections
MagicMakers® Group on LinkedIn
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Service excellence isn’t just a goal—it’s a requirement! At The MagicMakers Group, our service experts know that employees are the heartbeat of a brand, and when they’re engaged and empowered, they bring the brand to life in ways customers never forget. This Customer Service Week, explore insights from Anthony Calleo, Chuck Salvo, Adam Tijerina, and Barry Jacobson on making every interaction memorable. Are you ready to deliver service excellence that keeps customers returning for more? Click to read the full article and learn how to craft magical experiences that will set your organization apart! #CustomerServiceWeek #ServiceExcellence #EmployeeEngagement #MagicMakersGroup #CustomerExperience #BrandAmbassadors #EmpoweredEmployees #MemorableMoments #EmployeeExperience #ServiceCulture #WorldClassService
Service Excellence Isn’t A Goal – It’s A Requirement
MagicMakers® Group on LinkedIn
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Excellence is no accident! At The MagicMakers Group, we know that a strong company culture doesn’t happen by chance—it’s created through intentional leadership and a commitment to service excellence. This Customer Service Week, discover how our experts Diane Yarborough and John Kirkham II help clients cultivate a thriving culture where employees and customers feel valued. Diane emphasizes that great cultures start with solid leadership, and John reminds us that service standards must evolve as the world changes. Authenticity and storytelling are crucial for building customer connections in our new landscape. Ready to intentionally shape your service culture? Click to read the full article and explore how to create a culture of excellence that inspires employees and exceeds customer expectations! #CustomerServiceWeek #CompanyCulture #LeadershipExcellence #ServiceStandards #IntentionalCulture #MagicMakersGroup #CustomerExperience #EmployeeEngagement #AuthenticService #DisneyCulture #WorldClassService
Great Culture Is No Accident
MagicMakers® Group on LinkedIn
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Unlock the secrets to delivering world-class service through leadership excellence! 🚀 This Customer Service Week, dive into insights from MagicMakers Group experts Allie Braswell and Mary Beth Crawford as they share their journeys from the Marine Corps to Disney and beyond. Discover how exceptional service starts with solid leadership, creating an unbreakable bond between leaders, team members, and customers. Allie shares his leadership principles in action, highlighting empathy, empowerment, and the power of leading by example. Meanwhile, Mary Beth reveals how strategic leadership at Disney forged a direct link between Cast Member engagement and guest satisfaction. Together, they demonstrate why outstanding leadership is essential to a thriving culture of service excellence. Ready to transform your leadership approach? Click to read the full article and learn how to build a service culture that has a lasting impact on every interaction! #CustomerServiceWeek #LeadershipExcellence #ServiceExcellence #MagicMakersGroup #CustomerExperience #EmployeeEngagement #LeadershipMatters #ServiceCulture #DisneyLeadership #WorldClassService #MagicMakersGroup
Leadership Matters
MagicMakers® Group on LinkedIn
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At The MagicMakers® Group, we’re proud to offer a team of seasoned experts ready to share their insights on various topics, including company culture, leadership, hospitality, and more. Our professionals are available for keynotes, speeches, panels, and podcasts, bringing decades of experience from Disney and beyond. Whether you're looking to inspire your team or engage your audience, we can provide the thought leadership you need. To book Barry or one of our experts, contact us at info@magicmakersgroup.com. #Leadership #CompanyCulture #Hospitality #PublicSpeaking
Rob Anspach interviews Barry Jacobson about being deliberately different, improving hospitality, creating better leadership, Disney, Publix, and utilizing experience and culture to make clients happy. https://lnkd.in/eQnx_eCg
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At The MagicMakers® Group, our roots go deep at Disney, where we learned how to create lasting legacies through powerful marketing strategies. Our team of experts can help you achieve the same, at a fraction of the cost. With our superpowers in brand transformation, loyalty program design & optimization, marketing strategy, and strategic partnership development, we can assist in crafting marketing that leaves a lasting impact. To learn more, contact us at info@magicmakersgroup.com to meet Sheila and our other experts. #MarketingStrategy #BrandTransformation #LoyaltyPrograms #StrategicPartnerships
Fractional CMO & Marketing Consultant I Professional Speaker & Podcast Guest l Transform brands, deepen customer loyalty & create marketing that leaves a legacy l Will work for bourbon
During my second trip to Walt Disney World, I decided I wanted to work at Disney. That was it. My mind was made up. I was six years old. I still remember it to this day. My sisters and I were having such an incredible time on our vacation that my parents extended our stay at the Polynesian Resort. I loved the fantasy of Disney. It felt like anything was possible, including working there. While waiting for the monorail to take us back to the resort, I decided this was what I wanted to be when I grew up. I am going to be a Disney Cast Member. This picture was taken that day, and I still pose at one of the green hitching posts when I’m in the park (I likely have hundreds of pictures over the years, given that I worked at Disney for seven years). Today, I make marketing dreams come true for clients. What was your big dream when you were young? And did you fulfill your wish? #Disney #dreams #wish #ButlerMarketingGroup #magicmakersgroup °* ੈ‧₊˚༺༻°* ੈ‧₊˚･:*:｡･:*:･ﾟ✧･ﾟ: *✧･ﾟ:* 👋I'm Sheila Butler, Founder and Chief Marketing Officer at Butler Marketing Group, FL LLC. 🪄I develop marketing that leaves a legacy at a fraction of the cost using my superpowers of brand transformation, loyalty program design & optimization, marketing strategy, and strategic partnership development. ✉️ Contact me at Sheila@butlermg.com to learn more. °* ੈ‧₊˚༺༻°* ੈ‧₊˚･:*:｡･:*:･ﾟ✧･ﾟ: *✧･ﾟ:*
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At The MagicMakers® Group, our roots go deep at Disney, where we mastered the art of linking the customer experience (CX) to the employee experience (EX). We understand that a positive culture drives success by supporting a motivated workforce and delivering on your brand promise. Our team of experts can help you build on your culture, enhance operational excellence, and show you how to connect the CX to the EX. To learn more, contact us at info@magicmakersgroup.com to meet Mary Beth and our other experts. #CompanyCulture #OperationalExcellence #BrandPromise #CX #EX
Managing Consultant | Culture Architect & Assessment Expert | Employee Experience & Leadership Development | Executive Coach | Transformation Leader | Former Disney Executive | Former Head of HR & DEI
✨ Living the Magic ✨ This is one of my all-time favorite photos from my days at Disney. As the Head of Operations at Disney-MGM Studios, I had the honor and pleasure of giving Roy Disney a backstage tour of the brand-new Tower of Terror. I have to admit: I was a little awestruck spending time with Roy. He looked so much like Walt, and he had the same captivating presence that Walt exuded on The Wonderful World of Disney (a show that had defined my Sunday nights as a child!). It was pretty magical. ☺️ Truth be told, my entire experience working at Disney was pretty magical. It was so much more than just a job—it was a masterclass in the art of making magic happen. Those experiences laid the groundwork for my passion for #EX (and the link to #CX and business results!) and what eventually became tEEmatters, L.L.C. Now, at tEEmatters, L.L.C. (and MagicMakers® Group) we’re on a mission to bring a bit of that Disney-inspired excellence to organizations looking to build strong, people-first cultures that drive results. 🌟 Ready to add a little magic to your workplace? Let’s chat and see how tEEmatters, L.L.C. can help your organization thrive—no mouse ears required. ☺️ The employee experience matters. Contact us today. https://lnkd.in/ewwG8pjK P.S. 90's hair, don't care! 🤣 #DisneyMagic #Disney #culturebuilding #EmployeeExperience #LeadershipDevelopment #tEEmatters #TheMouse
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