MAAZAH MADE IT TO TIMES SQUARE!!! 🎉 😭 Standing in the middle of NYC, looking up at Maazah shining bright on the big screen—is this even real life?! From hand-making sauces in our tiny kitchen to THIS moment right here, it’s been a wild ride. Manifestation is real, y’all. Dream big, work hard, and watch the universe show up for you in the craziest ways 💫 Thank you to our friends at Digiphy for making this dream a reality 🤗 Very grateful for the opportunity to celebrate our Nationwide Whole Foods Market launch in this big way!! And massive thanks goes out to Josh Grubbs Lara Miklasevics Toby Rae Nasreen Sajady, Nicole Lyon for helping create the incredible images that brought the billboard to life 🤩🤩🤩 Sheilla,Yasameen
Maazah
Food and Beverage Services
Maazah delivers bold, vibrant sauces and dips that infuse everyday meals with authentic Middle Eastern flavors.
About us
Growing up, we doused our Mom’s magical sauces on everything. Her bold, vibrant flavors ignited our lifelong passion for food, and now we’re on a mission to share that same magic with your table. Maazah was founded by sisters Yasameen and Sheilla Sajady, first-generation Afghan Americans, who were inspired by the flavors of their Mom’s kitchen. Her sauces, crafted with love and creativity, sparked the vision to bring authentic Middle Eastern tastes to a wider audience. What began with slingin’ Mom’s magic green sauce at local farmers markets in Minnesota has since blossomed into a nationwide movement. At Maazah, we aim to reimagine Middle Eastern cuisine, transforming everyday meals into fresh, unforgettable experiences, and sharing the magic of our culture with every bite.
- Website
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http://www.maazah.com/
External link for Maazah
- Industry
- Food and Beverage Services
- Company size
- 2-10 employees
- Type
- Self-Owned
- Founded
- 2014
Employees at Maazah
Updates
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📣 It’s official! Maazah is now available NATIONWIDE at Whole Foods Market 🎉 This is a milestone that holds deep meaning for us. Maazah was born from the spirit of our immigrant family, who taught us resilience, hard work, and the value of bringing people together through food. Bringing our family recipes to shelves across the country is not only a celebration of our culture but a tribute to their legacy. We are so grateful for the wonderful team at Whole Foods Market for embracing our vision and supporting our journey. THANK YOU for allowing us to share a piece of our culture and heritage with a wider community. This partnership means the world to us, and we’re honored to bring our story to your shelves!!!! Alyssa Vescio Kara Maloney Sandra S. Austin Miller Margaret Omastiak Darcy Landis David Lafferty Nicole West Katarina Rivera Patrick Wyman Yasameen, Sheilla
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Thank you Chloe Gordon Dieline for the wonderful feature! We’re incredibly proud of our friends at LAND for capturing Maazah's bold, authentic aesthetic so beautifully. They brought the spirit of our brand to life in a way that feels both vibrant and true to our heritage.
Maazah’s #packaging, designed by LAND, has a bold, eye-catching look that feels both personal and authentic. The #typography has an effortless, hand-drawn style that gives it a friendly #aesthetic and makes it stand out amongst the sea of sauces on the shelf. RYAN RHODES, partner and Designer at LAND, told us more about the #design process. Subscribe and read more >>> https://lnkd.in/eh29sBgY
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👀 Sneak peeks from our latest photoshoot that captures the evolution of Maazah’s new branding. We’ve poured our hearts into this project, and we can’t wait for you to see the transformation on the shelf! A HUGE thank you to the incredible team who made this magic come to life ✨ Branding Agency: LAND Photographer: Josh Grubbs Prop Stylist: Toby Rae Food Stylist: Lara Miklasevics Nicole Lyon
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Maazah’s new look has officially dropped! It’s been a long time in the making and we are so excited to finally share it with all of you ❤️🔥❤️🔥❤️🔥 Our new branding is rooted in celebrating heritage, honoring Mom’s magical recipes and of course the journey as sister founders 👯 It’s a reflection of Maazah’s bold, vibrant flavors and rich culture that’s often missing from store shelves and deserves to be shared, tasted and enjoyed by everyone 🤗 A big shoutout to our amazing friends at LAND for bringing our branding and packaging vision to life and a massive thanks to our dream team photo crew 📸 Josh Grubbs Nicole Lyon Lara Miklasevics Toby Rae for being the absolute best. Special love to our third sis Nasreen Sajady, MAT for rocking the role of hand model 🧿 Sheilla Sajady Yasameen Sajady, MBA
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🚀 Exciting news! Our journey at Maazah just hit a new milestone! 🎉 We’re thrilled to be featured in the Minneapolis/St. Paul Business Journal (MSPBJ), highlighting our upcoming partnerships with industry giants like Costco Wholesale, Whole Foods Market, and Target. Thank you to our growing community of saucy super fans! Read the full story with the link in the comments section. Cam B., Sheilla, Yasameen
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Biiiig news y’all 🎉 Our Maazah Lemon Aioli cutie 2pk is now available at Costco Bay Area locations 🤩 And this isn’t just any ‘ol Aioli, it’s our mom’s MAGIC GREEN SAUCE 💚💚💚 It’s perfect for dipping, spreading, or drizzling over that famous rotisserie chicken! 🍗 Check our store locator link in bio to find a Costco near you (CA only)! https://lnkd.in/gTkigYUK
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Maazah is heading to Newtopia Now and we’d love for you to join us. Stop by booth #3600 for some delicious bites and discover the flavors that make Maazah so magical. Sampling menu preview: 🥞 Mini Belgian Boys pancakes featuring Maazah Mango Chutney 🍅 Caprese skewer featuring Maazah Cilantro Chutney 🥔 Tater tot skewer featuring Maazah Lemon Aioli 🧀 Goat cheese, thyme cracker bite featuring Maazah Mango Chutney 🥕 Grazing board featuring Maazah Lentil Dips We are also hosting a "Golden Hour" booth event on Monday, August 26th from 3-4pm. Swing by for snacks, dips and sips - see more details and RSVP with the link in the comments! Sheilla Sajady, Yasameen
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So excited for this one!!! See you in Denver !
Heading to Denver for Newtopia Now? Join Maazah, DRAM, Better Sour, SIBZ and Indie CPG for a "Golden Hour" on Monday, August 26th from 3-4pm. 🌅 Swing by Maazah booth #3600 for snacks, dips, and sips! See more details and rsvp with the link in the comments, can’t wait to see you there 🤗💚 Sheilla Sajady Amrit Richmond Isabella "Bella" Hughes Semira Nikou Tarik Batal Ranya Batal Brady Becker Shae Whitney
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Maazah reposted this
💖 Our hearts are full ✨ What a maazah-magical night! This week, we were in NY for the Fancy Food Show and hosted dip & sip party to celebrate our upcoming Whole Foods Market launch this fall. 😍 Guests also got an exclusive sneak peek at Maazah’s fresh new branding, more peeks coming soon. 🤗 Thanks to everyone who came out to celebrate with us! 👀 Party Highlights: 🤤Bites by Chez Zou featuring Maazah Chutney & dips 🔮 Aura photo booth by Inner Light Aura 💚 Limited edition Maazah swag Rebel Ink Printing
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