Luxury Daily

The next frontier for technology is fast approaching, and in some cases, is already here, according to the latest findings from IMG, the owner and producer of New York Fashion Week. Within the Digital Trends 2025 Report, the authors detail the ever-changing landscape of cyberspace, with several factors directly involved with the luxury sector. Among the upcoming cultural shifts the publication predicts in the new year are a widespread adoption of wearables and a deepening support and integration of artificial intelligence into daily life. Read the full article: https://bit.ly/3PdiVpX #LuxuryDaily #LuxuryNews #IMG #NYFW #NewYorkFashionWeek

German automaker BMW Group is celebrating its charitable achievements. The 2024 BMW Championship at Castle Pines Golf Club has broken records by raising $10.2 million for the Evans Scholars Foundation, a nonprofit providing college scholarships, marking the largest single contribution in the tournament's history. The funds will support full tuition and housing scholarships for youth caddies, reinforcing the group's long-standing commitment to education. Read the full article: https://bit.ly/404uciM #LuxuryDaily #LuxuryNews #BMW #BMWCHAMPS

“Off the Cuff” is a Q&A series from Luxury Daily exploring the career paths, current projects and next steps of those shaping the world’s best luxury brands. The interviews feature a Proust-style twist, allowing readers to get to know industry leaders on a personal level. The 19th edition features Marek Reichman, executive vice president and chief creative officer at U.K. auto company Aston Martin Lagonda Ltd. In this Q&A, Mr. Reichman discusses pushing boundaries, seeing design possibilities around every corner and picking the brain of the "original genius." Read the full Q&A: https://lnkd.in/gprDysTs #LuxuryDaily #LuxuryNews #OffTheCuff #AstonMartin #AstonMartinLagonda #LuxuryAutomobiles #LuxuryQandA

Italian eyewear conglomerate EssilorLuxottica is continuing to work with Italy’s Prada Group. The pair have announced a renewal of their longstanding licensing deal for the development, production and global distribution of eyewear under the Prada, Prada Linea Rossa and Miu Miu brands. The agreement, originally set to expire on Dec. 31, 2025, has been extended through Dec. 31, 2030, with the option to renew until 2035. Read the full article: https://bit.ly/4gl4fkT #LuxuryDaily #LuxuryNews #EssilorLuxottica #PradaGroup #Prada #MiuMiu #LuxuryEyewear

Swiss watchmaker ROLEX is announcing a new collaboration. It has become the official Timepiece Partner of Melbourne’s National Gallery of Victoria. The partnership is born under Rolex’s #PerpetualArts Initiative, underscoring the brand’s commitment to fostering artistic excellence and supporting cultural institutions worldwide. Read the full article: https://bit.ly/4iDbk1w #LuxuryDaily #LuxuryNews #Rolex #LuxuryTimepieces

On the whole, this year has been tough on high-end labels, but some are making strides to escape from the widespread industry slowdown unscathed, or better than ever, according to new findings from information technology company Accenture. The report, titled “Luxe Eternal: How Luxury Brands Are Reinventing For Success,” details the actions that maisons can take to increase their desirability despite macroeconomic factors. Its authors point to a four-pronged approach to maximize brand performance, with fostering cross-generational desirability and operational efficiency at the guide's core. Read the full article: https://bit.ly/4gDsiLq #LuxuryDaily #LuxuryNews #Accenture #LuxeEternal #LuxuryReport #LuxuryBrands

French jeweler Boucheron has unveiled its first boutique in Las Vegas. Located within the luxury Fontainebleau Las Vegas, the space opened on Dec. 17. The 1,560-square-foot store is part of the brand’s continued expansion into the U.S. market, following its New York debut earlier in 2024. Read the full article: https://bit.ly/4gmp27l #LuxuryDaily #LuxuryNews #Boucheron #FontainebleauLasVegas #LuxuryJewelery #LuxuryBoutique

This week on Luxury Unfiltered: "Reclaiming luxury leadership when client expectations shift," by Dr. Daniel André Langer, founder and CEO of consulting firm Équité. Dr. Langer believes Mercedes-Benz, once a leader in luxury automotive, now needs to rethink its approach to luxury. "The company that once epitomized automotive luxury and innovation now struggles to articulate a compelling brand story that resonates with today’s luxury consumers," Dr. Langer writes. "In an era where luxury is increasingly defined by experiences and emotional connections, Mercedes’ brand story feels too product-focused without offering enough emotional distinction, making it feel disconnected from contemporary luxury values." The challenges facing Mercedes-Benz are substantial, but they also open the door to reinvention and new opportunities. "By reconnecting with its core identity as a luxury innovator, revitalizing its brand storytelling, focusing on true quality and design excellence and embracing a more agile approach to luxury, Mercedes can not only overcome its current challenges but set new standards for what luxury means in the automotive world," Dr. Langer adds. Read the full Op-Ed: https://lnkd.in/gPHC9Z84 #LuxuryDaily #LuxuryNews #LuxuryUnfiltered #LuxuryAutomobiles #LuxuryOpEd

French fashion house Christian Dior Couture is celebrating the festive season with a series of global activations. The brand has transformed its boutiques into immersive holiday showcases. Inspired by creative director Maria Grazia Chiuri’s Dior Cruise 2025 collection, the celebrations bring to life a magical world of legends, mythical creatures and heritage motifs. Read the full article: https://bit.ly/4gEjFQW #LuxuryDaily #LuxuryNews #Dior #LuxuryFashion #LuxuryBoutique

French jewelry maison Cartier is prepping for gift-giving occasions. This year, the company’s holiday campaign, titled “Magical Night,” focuses on the fantastical elements of the festive months, while also shining a light on the music that fuels end-of-year celebrations. Unveiled in early November, the initiative is ongoing, with new activations popping up around the globe throughout December. Read the full article: https://bit.ly/4iIjQMY #LuxuryDaily #LuxuryNews #LuxuryJewelry #LuxuryTimepieces #Cartier