Level213

📖  Behind the Book: the process was eye opening  👀 Now that we have released “Accelerating Revenue” and are receiving great feedback from our readers, it’s time for some acknowledgements and reflection. This book has been decades in the making, represents the culmination of our professional endeavors with thousands of revenue professionals, and is directly tied to our mission of enabling Enablement. Based on this, we thought writing a book would be somewhat straightforward. It turns out we had a lot to learn about translating our expertise into a book. 🤦🏻♀️ Writing a full length book challenged us to articulate our thoughts in different ways and ensure readers could take meaningful action without us “in the room” with them. This iterative process took 5x longer than we thought it would and we actually broke Google docs along the way! Fun fact: there is a limit to the number of tags and comments you can use in a single Google doc. Discovering this and transferring our work into a new document was just one of the things we learned along the way.   But we pressed forward with skillful guidance from our editor Brook Cosby and could not be more proud of this accomplishment and the final output. The support and encouragement from our network has been humbling – too many of you to tag here, but a special thank you goes out to our mentors, coaches, colleagues, and Level213 clients. Stay tuned for more posts, insights, updates, and all things GTM. Snag your own copy of Accelerating Revenue (now in paperback and Kindle!!) https://lnkd.in/dbViTNcE #book #GTM #revenue #sales #learning #enablement

📣 Exciting News: “Accelerating Revenue” is Now Available for Order! We’re thrilled to announce that our book, “Accelerating Revenue: Your Definitive Guide to the Theory and Practice of Go-to-Market Enablement,” is officially ready for you! 🎉 In this comprehensive guide, we share our insights on how to build a strong GTM Enablement function that drives growth, boosts team performance, and enhances productivity. Packed with best practices and proven strategies, this book is designed for both new Enablement professionals and revenue leaders looking to enhance their teams’ effectiveness. Whether you're seeking to improve onboarding, maximize training impact, or create a culture of continuous improvement, this book has something for everyone involved in enabling GTM teams. 👉 Ready to take your Enablement efforts to the next level? Order your copy now: https://lnkd.in/dbViTNcE (Kindle version available soon as a fast follow.) Thank you for your support, and we can’t wait for you to dive into the world of GTM Enablement! #book #enablement #revenue #GTM

🚀 LIVE WEBINAR EVENT - Planning For a GTM Kickoff? If you are planning a GTM Kickoff, you know that it’s one of the highest-profile initiatives the Enablement team leads each year—and typically the biggest investment the company makes in their internal teams. Don’t miss our upcoming AMA with OneGuide based on the chapter from Accelerating Revenue! 📅 Friday, November 15th Join Roz Greenfield, Chief Enablement Officer at Level213, for a deep dive into planning a successful GTM Kickoff that drives results. We’ll discuss:  📅 Planning a Kickoff event, whether in person or remote 🎉 Balancing education, celebration, fun, and team building 🔑 Incorporating the customer perspective for better insights 🎤 Running an effective rehearsal session (and why it’s critical!) 🎯 Aligning your GTM Kickoff with key initiatives If you’re looking to elevate your revenue team’s performance and ensure your kickoff drives value, this AMA is for you! 📚 Plus, get insights straight from the book chapter dedicated to GTM Kickoffs. 👉 Here’s the link to register: https://shorturl.at/JMm0N For updates on our new book, Accelerating Revenue to help guide your enablement strategy, check out: www.level213.com/book #RKO #GTM #kickoff #webinar

⏰ ICYMI: Our Book is Coming Soon! Accelerating Revenue: Your Definitive Guide to the Theory and Practice of Go-To-Market Enablement is designed for those looking to master the core of GTM Enablement. Whether you're new to the field or a revenue leader aiming to boost team productivity, this book offers practical insights and proven strategies. Curious to learn more about transforming your approach to Enablement? 👉 Head to the Level213 website for more details! www.level213.com/services #book #revenue #enablement #GTM

🚀 Planning Your Most Impactful GTM Kickoff Yet? 📅 Friday, November 15th Join Roz Greenfield, Chief Enablement Officer at Level213, for a deep dive into planning a successful GTM Kickoff that drives results. GTM Kickoffs (often called SKOs) are one of the highest-profile initiatives Enablement teams lead each year—and typically the biggest investment the company makes in their internal teams. If you’re starting to plan your Kickoff event, you won’t want to miss our upcoming AMA with OneGuide based on the chapter from Accelerating Revenue! In this webinar, we’ll discuss:  📅 Planning a Kickoff event, whether in person or remote 🎉 Balancing education, celebration, fun, and team building 🔑 Incorporating the customer perspective for better insights 🎤 Running an effective rehearsal session (and why it’s critical!) 🎯 Aligning your GTM Kickoff with key initiatives If you’re looking to elevate your revenue team’s performance and ensure your kickoff drives value, this AMA is for you! 📚 Plus, get insights straight from the book chapter dedicated to GTM Kickoffs. 👉 Here’s the link to register: https://shorturl.at/pgnug For a deeper dive into Accelerating Revenue and how it can guide your enablement strategy, stay tuned for ordering details coming soon! #webinar #SKO #RKO #AMA

📚 Introducing Our New Blog Series: Elevating GTM Enablement 📚 Over the next few weeks, we’re excited to share a series of blog posts that explore the key themes from our new book, Accelerating Revenue - Your Definitive Guide to the Theory and Practice of Go-to-Market Enablement. Each post will explore practical strategies to help Enablement leaders supercharge their GTM teams’ productivity. We'll cover topics that matter most to you—like developing essential revenue-generating skills, mastering competitive intelligence, and creating impactful SKO events that drive results. Whether you're an Enablement professional or a revenue leader looking to sharpen your team's edge, these posts will provide you with actionable insights you can put into practice right away. Stay tuned as we explore how Enablement can be a powerful driver of success for GTM teams, ensuring they hit targets, retain customers, and outpace the competition. We can’t wait to share what we’ve learned! Keep an eye out for the first post in our series that defines what true GTM Enablement is. Feel free to engage with us along the way—we’d love to hear your thoughts and experiences. 💭 ✏️ Curious to learn more now? Check out our book or reach out to us directly. Let's transform your GTM strategy together! #blog #GTM #enablement #revenue #book

📢 Exciting News: Our New Book is Almost Here! 🚀 After receiving countless requests for a scalable self-service resource, we are thrilled to announce our forthcoming book, “Accelerating Revenue: Your Definitive Guide to the Theory and Practice of Go-To-Market Enablement.” 🔑 With 50+ years of combined experience in the GTM space and the success of our Level213 Apprentice and Accelerator programs, we created this book to address a growing need: comprehensive, effective training for customer-facing representatives and the enablement professionals who support them. Today, successful businesses rely on Enablement as a proven revenue multiplier that connects Sales, Success, Product, Marketing, and Operations teams. However, many organizations lack the in-house expertise to mentor and develop their Enablement teams. That’s why we’re so passionate about bridging this gap—enabling Enablement, as we like to say. 🌟 What can you expect from the book? - Core strategies for success in modern Enablement roles - Actionable insights for individuals tasked with Enablement responsibilities, but may not have a formal background - Practical guidance for revenue leaders looking to implement Enablement best practices and boost team productivity The genesis of this project came from our highly successful Apprenticeship program and online Accelerator course. As companies strive to do more with less while maintaining team productivity, Accelerating Revenue offers a scalable solution for mastering GTM Enablement. Stay tuned for the official release! 📖 #GTM #Revenue #Enablement #Book #Resource

🚀 New Blog Post Alert: Account Management Role Enablement – Retaining Logos and Reducing Churn 🚀 In today’s competitive market, customer retention is crucial for sustained growth. One of our clients, a leading tech company in the SaaS space, recently faced a significant challenge with increased competition and unprecedented customer churn. Their senior leadership knew they had to act fast to protect their bottom line and market share. They made a strategic move to establish an enterprise Account Management team dedicated to customer retention and growth. Level213 partnered with their leadership to build a robust Enablement program that supported the successful launch of this vital role. The results? A significant reduction in churn, enhanced customer experience, increased engagement, and new growth opportunities. This case study highlights the importance of strategic Enablement programs and the critical role of post-sale customer engagement in today’s GTM strategies. 🔗 Read the full blog post to learn more about how strategic enablement can transform your business: https://shorturl.at/UbUMk #AccountManagement #CustomerRetention #Enablement #Sales #GTMStrategy #CustomerSuccess #Level213

🌟 Unlocking Marketing Potential through Customer-Centric Enablement 🌟 In the dynamic world of SaaS technology, understanding your customer is paramount. When the Marketing team at one of our clients faced challenges aligning customer needs and product knowledge, we stepped in with a customized enablement program that transformed their approach. 🚀 Dive into our latest blog post to discover how we tailored a solution that empowered the team with deeper industry insights, refined buyer personas, product offerings, and a strong grasp of the company's value proposition. The result? Enhanced marketing effectiveness, better GTM alignment, and increased agility. 🔗 Read the full story here: https://shorturl.at/PoTRQ #Marketing #CustomerCentric #Enablement #GTM #Revenue #MarketingStrategy #CustomerJourney #SaaSTech

We are excited to share a new blog post about our signature methodology, the LEVEL+ framework. https://shorturl.at/4a0MM Honed through thousands of hours of work within revenue organizations, it has been the foundation of our client’s successful enablement initiatives. 🚀 From foundation building to skill acquisition and utilization, the LEVEL+ framework ensures that every phase of our enablement process is aligned with the client’s larger organizational goals. Check out the blog post to explore how we helped a global enterprise communications company redefine their sales process and achieve remarkable success, as well as how it can transform your business! https://shorturl.at/4a0MM #GTM #Enablement #LEVEL+ #RevenueEnablement #SalesProcess #BusinessResults