The celebration continues 🎉 Not only did we kick off trading on the prestigious Nasdaq Global Select Composite, the new Informa TechTarget brand made its debut on the Nasdaq Tower in Times Square right in the heart of New York City! Thank you to everyone who’s been part of this journey to get us here — we’re excited for what’s ahead!
Informa TechTarget
Technology, Information and Media
Newton, MA 35,943 followers
We inform, influence and connect the world’s technology buyers and sellers, accelerating growth from R&D to ROI.
About us
Informa TechTarget informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI. With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market. Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients: • Trusted information that shapes the industry and informs investment • Intelligence and advice that guides and influences strategy • Advertising that grows reputation and establishes thought leadership • Custom content that engages and prompts action • Intent and demand generation that more precisely targets and converts Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations.
- Website
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https://www.informatechtarget.com
External link for Informa TechTarget
- Industry
- Technology, Information and Media
- Company size
- 1,001-5,000 employees
- Headquarters
- Newton, MA
- Type
- Public Company
- Founded
- 1999
- Specialties
- Marketing, Advertising, B2B Marketing, Brand Awareness, Lead Generation, Product Placement, Marketing and Sales Enablement, Purchase Intent Insight, Purchase Intent, Purchase Intent Data, Account-Based Marketing, ABM, Content Marketing, Demand Gen, Demand Generation, Integrated Marketing, SEO, Sales Enablement, Intent Data, and B2B Sales
Products
Priority Engine
Buyer Intent Software
TechTarget's Priority Engine is a SaaS-based platform that delivers direct, real-time access to the most active accounts and prospects ranked by their level of purchase intent and engagement to help enterprise B2B technology organizations improve ABM performance, increase sales productivity and maximize demand generation success. The platform provides exclusive third-party intent insights on the topical interests of accounts, recency and relevancy of activity, vendor considerations and installed technology.
Locations
Employees at Informa TechTarget
Updates
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This week, colleagues from our Informa TechTarget, Informa and Omdia teams came together for a festive charity walk in London to help raise money for NSPCC ‘s #ChildLine 🌟 Big thanks to all who came to support such an important and meaningful cause!
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It appears that Santa paid a visit to the Informa TechTarget office in Sydney to spread some holiday cheer! 🎅 It looks like Jon Panker and the rest of the team will make it on to the Nice list this year 😇 Ho ho ho!
It's the most wonderful time of the year: TechTarget Australia's annual kids Christmas party! A great time was had by all -- except maybe the parents whose children are now on a sugar high. Special thanks to Santa (David Euers), his elf (lucy williams) and everyone who shared their families with us in the office today. Meaghan Nichols Natalie West Christopher Brookes Jae Kwon Kim.
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Exciting news! Informa TechTarget's Priority Engine™ is a G2 Winter 2025 Enterprise Leader in Buyer Intent Data Providers, Marketing Account Intelligence and Sales Intelligence 🏆 Find out why customers love using Priority Engine to more effectively understand, engage and convert buyers: https://bit.ly/3P1oYOw #PriorityEngine #B2B #Marketing #Sales #IntentData
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Discover how Alexander Pasch from Schneider Electric leverages Market Monitor to unlock deeper behavioral insights on real buying groups that are researching solutions on the Informa TechTarget network 📈 Speak with our experts today to optimize your go-to-market strategy for better business outcomes: https://lnkd.in/gDcT_N9s
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📆 Jan 30th at 12pm EST 📆 Join Tyler Briggs from Box, Shannon Bodnar from Darktrace, and Neela Mistry-Bradshaw from SCC as they share proven strategies for success in connecting partner marketing and partner sales teams. Hosted by Rachael Fuller from Informa TechTarget, this webinar shares how to: ✅ Establish ongoing communication & collaboration strategies ✅ Equip teams with the right tools & systems for success ✅ Measure attribution and track success metrics across organizations 👉 Reserve your spot now: https://bit.ly/3OYvohj
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🚀 Ready to Elevate Your Demand Generation Strategy in 2025? December 18th at 12pm EST 📆 Join Kristin Prosowski, VP of Products at Informa TechTarget, as she shares insights into the demand generation strategies that will set you up for success in 2025 and beyond. Learn how to: 🔹 Overcome common marketing roadblocks 🔹 Strengthen your GTM strategy with content, intent, & audience insights 🔹 Create a foundational strategy that drives real demand Don't miss out on this opportunity to get the tools you need to make 2025 your most impactful year yet. Register now to reserve your spot: https://bit.ly/3ZTcLBN
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Join Susan Smith & Jeff Kunken from Informa TechTarget and Greg Johnson from BrightTALK Studios as they share insights from decades of experience on: ✅ Setting the right objectives for your video content ✅ Evaluating different video services & budgeting strategies ✅ Knowing when a vendor is more than just a service – but a true partner Don’t miss this discussion to refine your strategy & set your team up for success 🚀 📆 Watch on-demand now: https://lnkd.in/gd5h2bwH
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Buying groups are no longer a guessing game 🔎 💫 Tomorrow, discover how to use intent data and content frameworks to engage them efficiently in our next webinar with B2B marketing pros Uzair Dada from Iron Horse and Informa TechTarget's CMO John A. Steinert! Save your spot: https://bit.ly/41iZhQW
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We're happy to announce that Enterprise Strategy Group from Informa TechTarget won the Best Analyst Firm award for outstanding coverage in the Cybersecurity market at #CyberMarketingCon2024's Marquee Awards ceremony last night! Principal Analyst Tyler Shields was on hand to receive the award. Congratulations to Melinda Marks and the entire Cybersecurity team! 👏 Susan Smith John McKnight
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