fuseproject believes that design accelerates the adoption of new ideas. Nothing captures that better than the new collaboration between Yves Béhar, Founder and CEO of fuseproject and Rossinavi. Solsea, the new hybrid-electric catamaran concept launched today with a talk at Design Miami and features from Mark Wilson at Fast Company and Jonathan Bell at Wallpaper*. ‘It’s been an incredible journey to see how Yves Béhar reimagined the naval platform of our hybrid-electric catamaran,’ Federico Rossi, Chief Operating Officer of Rossinavi, ‘His fresh, external perspective brought a style that is both luxurious and refined.’ Read more in Fast Company https://lnkd.in/e6bfQqwx Read more in Wallpaper* https://lnkd.in/e84QvWzQ #design #innovation #hybrid #sustainability #oceans
About us
Founded in 1999 by Yves Béhar, fuseproject is an award-winning industrial design, digital (UX/UI) design, and branding firm with offices in San Francisco and throughout Europe. The studio takes a long-term, strategic approach to developing and enhancing brands...we create brand-building innovations by developing conceptual narratives and messages that are communicated through a product's experience. We are fostering change, and supporting the evolution of the brands we work with through positioning strategies implemented in industrial design, packaging, graphics, naming, UI and environmental design. Our clients benefit from this approach through our ability to provide a broader view of product design, digital design, and branding. Our breadth of service is both broad and deep, from an integrated branding program, incorporating marketing strategies and communication tactics, to digital experience, to product design.
- Website
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http://fuseproject.com
External link for fuseproject
- Industry
- Design
- Company size
- 51-200 employees
- Headquarters
- San Francisco, CA
- Type
- Privately Held
- Founded
- 1999
- Specialties
- Design, Digital Design, Branding, Web Design, App Development, Industrial Design, Product Design, Experiential Design, Innovation Design, Strategy, UX/UI, AI, Robotics, Health, Mobility, Packaging Design, Sustainability, Multidisciplinary Design, End-to-end Design Capabilities, and Award-Winning
Locations
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Primary
1401 16th Street
San Francisco, CA 94103, US
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Caparica, PT
Employees at fuseproject
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Jared Bruder
Marketing Director | Brand Transformation | Innovation and Design
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Angie Tadeo
CMF Design Lead at fuseproject
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Qin Li
Vice President of Design at fuseproject, Red Dot Design Award Jury, IDSA Academy of Fellows, Secretary Treasurer at IDSA Design Foundation, Advisory…
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Nestor Brito
User Experience Lead | Discovery & Vision | Enterprise Design | Driving User Engagement and System Efficiency
Updates
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TELO Trucks makes the world’s most efficient EV pickup. And what makes the MT1 stand out in a market crowded with oversized trucks? Visionary design with founders Jason Marks, Forrest North and Yves Béhar / fuseproject This electric pickup is redefining what a truck can be—compact in size, but massive in utility and innovation. From a design that feels friendly and approachable to groundbreaking efficiency, this truck is as much for urban living and weekend adventures as it is for ranchers in Wyoming. Read more by Adele Peters in Fast Company https://lnkd.in/esR4hZxa Reserve your MT1 https://lnkd.in/eM4rZEcE #design #innovation #sustainability #EV
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Rossinavi and Yves Béhar, Founder and CEO of fuseproject, are redefining the future of yachting with #Solsea. Join Federico Rossi, Founder & CEO, Rossinavi and Yves Béhar at Design Miami for The Future of Yacht Design, where they will unveil a new electric hybrid catamaran superyacht that combines groundbreaking design with #sustainable technology. This collaboration reimagines luxury as a harmony of elegance, performance, and environmental responsibility. The talk will be moderated by Glenn Adamson, Design Miami 2024 Curatorial Director. December 3, 2024 3:15 pm - 4:15 pm Learn more https://designmiami.com/
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We’re thrilled to share that Yves Béhar, Founder and CEO of fuseproject, has been recognized as a Revolut Revolutionary. Selected for his groundbreaking contributions to #design and #innovation. This collaboration between Revolut and WIRED highlights leaders who are revolutionizing fields such as technology, social media, science, exploration, and the arts. Named by TIME Magazine as a Top 25 Visionary and by Forbes as the “Most Influential Industrial Designer in the World”, Yves’ work is rooted in the belief that design accelerates the adoption of new ideas. To date he has launched over 100 early stage ventures, created iconic products for brands such as Samsung Electronics, Herman Miller, and L’Oréal, and led humanitarian projects that have improved the lives of millions globally. Béhar’s work with fuseproject also extends to #sustainability, #healthcare, and #AI and #robotics. Explore the full list of Revoult Revolutionaries https://lnkd.in/emAVEkxv
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Thank you STIR for covering fuseproject collaboration with SFMOMA San Francisco Museum of Modern Art on the exhibition design of ‘Get in the Game’! “To fully immerse visitors in the energy of sports, the exhibition’s design led by Swiss-born American designer Yves Béhar’s studio, fuseproject evokes the atmosphere of a stadium. Bold, dynamic layouts encourage viewers to chart their paths through the five thematic sections: Winning and Losing, Fan’s Life, Breaking Records, Breaking and Rules, Field of Play and Mind and Body.” Read more in STIR https://lnkd.in/eJC_9DeF ‘Get in the Game’ is on view through Feb 18, 2025 https://lnkd.in/gnv7cRVR
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Step Aside Cybertruck, Something Smaller and Cuter Is Coming. Finally, a company who thinks modern day pickup trucks are entirely too big and expensive and has a plan to doing something about it. In this episode of MotorTrend Group ‘The InEVitable,’ Edward Loh and Jonny Lieberman sit down with TELO Trucks Jason Marks and Forrest North to hear all about it! Watch now https://lnkd.in/eD9wK2Zq fuseproject is proud to be a partner to TELO Trucks on this inspiring journey. #ev #sustainability #design #innovaiton
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Listen to Yves Béhar answer 20 questions on Thomas K GIRARD, MA, CDP podcast Uniqueways! “I think there is a tremendous expectation that as a creative, you know, one gives himself or herself, which is to find a solution. But we never know how long it's going to take. We never know whether the inspiration, the direction will come in five minutes, five hours, five days, five months.” Listen on Apple https://lnkd.in/eXweNf2J This material may be protected by copyright. Listen on Spotify https://lnkd.in/eiTgd6nK Uniqueways With Thomas Girard engages with people from all walks of life, who through their own unique angle, succeed and flourish. Previous guests include John Maeda Debbie Millman Prof. Erik Spiekermann Gail Anderson Jessica Helfand Ellen Lupton April Greiman and more! #design #innovation #podcasts #inspiration
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Congratulations to all the Industrial Designers Society of America (IDSA) Award Winners of 2024! We’re especially excited to celebrate fuseproject very own Qin Li, FIDSA, who has been inducted into IDSA’s Academy of Fellows! As Vice President of Design at fuseproject, Qin Li has led transformative projects across robotics, consumer electronics, and beyond. Her influence has shaped innovative, human-centered products that impact everyday lives such as #elliQ from Intuition Robotics, #moxie from Embodied, Inc. #maximo from The AES Corporation, Kind Humanoid, and many more. Qin’s dedication to inclusivity and design leadership extends through her roles with IDSA, where she has served as Board Chair and now drives initiatives with the IDSA Design Foundation. Check out the full list of 2024 IDSA honorees here: https://lnkd.in/eRwUzxwA #design #innovation #leadership
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Thank you to everyone who attended Snow Xue Zhou talk at fuseproject as part of the Advanced Design Square one Conference! https://lnkd.in/eUrsahyD
Two hours, 100+ faces, and many heartfelt moments—meeting all of you through the Square One Design Conference has made a difference for me. Sharing parts of my inner self and the bigger messages was unexpectedly healing—and just what I needed, too. Thank you to everyone who attended my talk at fuseproject and those who shared your thoughts and reflections with me afterward, both in person and on LinkedIn. Your presence, energy, and curiosity reminded me of our shared humanity. I feel energized by a sense of possibility. I hope you channel your inner voice on your journey to navigate change, overcome adversity, and find the power within your identities. The answers to who you are becoming will be ever-changing, but that’s the beauty of how you can shape your design futures and the futures we design as a collective. Remember, “what you need from the world also lives within you” (in Jezz Chung’s words) ——— A big shout-out to the team behind Advanced Design for your incredible work in leveling the playing field in design education. A special thank you to Hector Silva for setting a clear mission and intention—your commitment to building diversity in design has paved the way for new generations of designers and thinkers. I’m honored to be part of SQ1 2024, alongside fellow speakers and hosts from Ammunition, PROWL Studio, WHIPSAW, Gantri, level, PA Consulting, Box Clever, and frog. Thank you everyone at fuseproject for all your love and support.
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We’re beyond excited to announce that Yves Béhar, founder and CEO of fuseproject will be the keynote speaker at the 2025 BOAT International Media Superyacht Design Festival! With a career dedicated to sustainable innovation, Béhar’s designs span industries—from TELO Trucks’s to humanitarian projects like The Ocean Cleanup. His keynote will explore how his cross-disciplinary approach is bringing new ideas to yacht design. Join us as Yves shares his insights on blending luxury and environmental consciousness to design cleaner, more efficient ways to experience our oceans. February 2-4, 2025 Kitzbuhel, Austria Read more https://lnkd.in/enF4hW2b #Innovation #design #sustainability #ocean