Frequency

Our engineering team is growing! We're welcoming our new Lead Engineer, Jared Bray, who will collaborate with the team to continue building scalable solutions for Frequency and enhancing innovation. Read more 👉 https://lnkd.in/eduM5BkR

Introducing Personalized Audio Ads with GenAI: 👨🎨 Create personalized audio ads using the new Variations feature in Wondercraft, then 📦 deliver with Frequency. Learn more: https://lnkd.in/eEWKiBDn

Big news coming soon 🎙⚡

Frequency is welcoming Colby S. as Senior Product Manager! With nearly a decade of experience, Colby will enhance product innovation, strategy, and execution. Collaborating cross-functionally with design, engineering, customer success, and marketing, Colby will bring a holistic approach to solving customer challenges with software that improves day-to-day workflows and overall performance. Welcome to the team, Colby! Read more: https://lnkd.in/eSWDffbx #NewHire #ProductInnovation #AudioAdvertising

Frequency is introducing Flint Barrow as its Principal Engineer! With 20+ years of engineering experience, Flint will be focused on tech and team, working directly on every part of the Frequency platform while also working hand-in-hand with each member of the engineering team to create more autonomy and enable greater productivity. As a technical leader, Flint will be pivotal in helping Frequency deliver scalable, efficient, and customer-centric products. Welcome to the team, Flint! Read more: https://lnkd.in/emdA2u-r #TeamGrowth #Engineering #AudioAdvertising

Frequency's Pete Jimison and Billy H. are headed to Podcast Movement next week. Catch us at the Sounds Profitable Partner Lounge or DM us to meet up. Let's chat about automating your host-read ads and scaling your podcast network! #PM24 #PodcastAdvertising

Frequency and NumberEight are offering new behavioral targeting solutions, empowering advertisers to craft impactful brand narratives and enhance listener experiences! Advertisers can use AI-powered behavioral intelligence to deliver audio creative based on live moments and behavioral cohorts. Unlock the power of real-time, personalized messaging and build 1:1 connections with listeners. See the recap of our product deep dive: https://lnkd.in/ea4Q_Xv4 Emma Raz, Director of Commercial at NumberEight Bryan Barletta, Partner at Sounds Profitable Pete Jimison, CEO of Frequency #BehavioralTargeting #CreativeManagement #AudioAdvertising

Frequency and Barometer are bringing new contextual targeting solutions to podcast ads! Advertisers can now deliver host-read ads based on podcast episode content, such as category, genre, keywords, topic sentiment, host gender, and brand safety. Make your ads more relevant and increase engagement with listeners. See the recap of our product deep dive: https://lnkd.in/ea4Q_Xv4 Tamara (Zubatiy) Nelson, PhD, CEO and Co-Founder of Barometer Pete Jimison, CEO of Frequency #ContextualTargeting #CreativeManagement #HostReadAds

Last month, we unveiled new targeting solutions for smarter podcast ads! With the addition of Barometer's Contextual Targeting and NumberEight's AI Behavioral Data to Frequency's Creative Manager, advertisers can now select from 25+ new categories and 600+ new data signals to personalize messaging for listeners. “The flexibility of being able to use more than one partner’s data and be versatile with what data we action off of in podcasting is how we are going to grow as an industry,” says Bryan Barletta, Partner at Sounds Profitable. See the recap of our product deep dive: https://lnkd.in/ea4Q_Xv4 #ContextualTargeting #BehavioralTargeting #AudioAdvertising

Frequency welcomes Billy H. as its business development lead! With over 20 years of experience in developing strategic partnerships, building and leading revenue organizations, and an expansive understanding of the audio landscape, Billy will help Frequency continue its successful enablement efforts in audio and accelerate their expansion. Billy has held senior leadership roles at companies, such as SiriusXM (Pandora, Stitcher, AdsWizz, and Simplecast) and TuneIn. At Frequency, Billy will lead the next phase of growth and bring audio clients ad management solutions to streamline and boost revenue generation. Welcome to the team, Billy! Read more: https://lnkd.in/eR47X6eQ #TeamGrowth #NewHire #AudioAdvertising