🎉 We’re thrilled to announce that Eyebuydirect has been recognized as one of the Best Workplaces in Greater China 2024 in the Small Size Company category! This prestigious recognition highlights our commitment to fostering leadership excellence and cultivating a healthy, inclusive work environment. We are proud to be among the 62 companies celebrated for championing diversity, equity, and inclusion. This achievement reflects the dedication of our incredible team and our shared mission to create a workplace where everyone can thrive. 💪 Read the full press release here: https://lnkd.in/gh-mPhpz #BestWorkplaces #Leadership #Inclusion #GreatPlaceToWork
Eyebuydirect
Retail Apparel and Fashion
Pasadena, California 9,845 followers
Every Vision of You
About us
There are 2.2 billion people worldwide, suffering from uncorrected vision. Our founder, Roy Hessel, saw no reason that a pair of glasses should cost them hundreds of dollars—especially considering how inexpensive they are to make. In 2005, Eyebuydirect was created with one goal in mind: affordable eyewear for everyone. Our vertically integrated business model allows us to oversee the whole manufacturing process. From concept, to design, to our lens lab, every step is tailored to our core values and enables us to pass the savings on to our customers. With frames starting from as little as $6, we make it possible for everyone to have access to affordable eyewear. Our in-house brand, RFLKT, boasts our most fashionable frames and our new collections keep you up to date with the latest trends in eyewear.
- Website
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https://www.eyebuydirect.com
External link for Eyebuydirect
- Industry
- Retail Apparel and Fashion
- Company size
- 51-200 employees
- Headquarters
- Pasadena, California
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Online Eyeglasses Retailers, Prescription Eyeglasses and Sunglasses, Optical frames and lenses, Vision Correction, and Fashion Eyeglasses and Eyewear
Locations
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Primary
Get directions
177 E Colorado Blvd
Pasadena, California 91105, US
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Get directions
222 Hubin Road
Shanghai, China 200021, CN
Employees at Eyebuydirect
Updates
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Shoutout to the Eyebuydirect team for an outstanding #CyberWeek and #BlackFriday! From innovative campaigns to seamless execution, we delivered exceptional value to our customers. As we celebrate these successes, we look forward to continuing the momentum into the holiday season. #Teamwork #Eyebuydirect #WeAreEssilorLuxottica
What an incredible #CyberWeek and #BlackFriday! Last week, our global digital ecosystem came live with synergy, turning complex cross-market strategies into seamless, high-performance campaigns. From China to the US, Australia to Brazil, our teams in E-Commerce, Performance Marketing, Product Planning, Creative and Digital Operations showcased the true power of collaborative innovation. A huge thank you to every team member who turned challenges into victories and helped drive our success! #WeAreEssilorLuxottica
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Our CEO, Sunny Jiang, recently took the stage as a keynote speaker at the Women in Retail Leadership Circle "On the Road" Summit in NYC, sharing Eyebuydirect’s innovative approach to #AI in retail. Joined by leaders from GoPro and Hanky Panky, Sunny discussed our AI task force, success metrics, and her vision for the future of AI in our industry. Under her leadership, Eyebuydirect continues to stand out as a leader in leveraging AI to redefine the retail experience.
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Reminiscing on our September partnership with the incredible Tan France - a leading authority in fashion and style. Tan’s passion for empowering people through fashion impressed us and aligns perfectly with our mission. Our collection with him features 13 stunning styles, reflecting Tan’s fashion-forward vision and our dedication to making premium eyewear a part of everyday life.
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Pride 2024 is here! For the fourth year running, we have the pleasure of partnering with The Trevor Project to support their important mission focused on ending suicide among LGBTQ+ young people through crisis counseling, resources, & education. This pride with our "Pride On" collection, we’re donating 100% frame sales (min $25k, up to $50k) to support this incredible organization. To support the #Pride On collection, shop here: https://lnkd.in/gP6kY2QV For more information about this non-profit organization and how to support LGBTQ+ young people, check out this short video: https://lnkd.in/gMdHuRcE
Pride in Action
https://www.youtube.com/
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Are you in NYC? Our CEO, Sunny Jiang, will be speaking tomorrow at the FounderMade Executive Summit about how brands are leveraging technology to boost sales. Don’t miss this opportunity to gain valuable insights!
I'm excited to be attending FounderMade's Executive Summit NYC on June 5 in New York, NY, where executives in the D2C & CPG space gather to discuss and share next-generation strategies. To apply to join me, click here https://lnkd.in/e34KkpAt #executivesummit #executivesummit
FounderMade's Executive Summit NYC
app.ingo.me
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Reflecting on our CEO Sunny Jiang's insightful talk on growing business in a stagnant market at eTail™ East! In today's digital age, it's vital to remember that growth isn't just about numbers—it's about people. We are proud to prioritize authentic relationships with both customers and employees as we navigate this dynamic landscape. 🌱 #BusinessGrowth #CustomerRelationships #EmployeeEngagement #eTailEast
Super excited to partner with Sharon Gai at eTail Connect East discussing strategies for thriving in a stagnant market. Nurturing and empowering your team, fostering collaboration, and taking real actions to prioritize the user experience are the key success factors. Grateful for the opportunity to connect with like-minded peers on this rewarding journey in Ecommerce. #EmployeeDevelopment #CustomerSatisfaction #Innovation
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Our CEO, Sunny Jiang, delivers an insightful interview on women's leadership featured in Authority Magazine!
Excited to share my recent feature on Authority Magazine where I discuss the power of authentic women's leadership in today's dynamic world. Check out the full article here: https://lnkd.in/eMXjgWiY As women leaders, it's crucial to embrace authenticity, empathy, and resilience. These qualities not only empower us but also foster inclusive environments where everyone can thrive. I'm incredibly grateful for the opportunity to share my insights and experiences. I'd love to hear your thoughts on the article and your own experiences with authentic leadership. Feel free to drop a comment or reach out to continue the conversation!
Leading with Heart: Sunny Jiang of Eyebuydirect On The Power of Authentic Women’s Leadership
medium.com
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🎉 Exciting News Alert! 🎉 We have taken a bold step forward by opening our very first physical retail location in Orange County, California. This move marks a significant milestone for us, bridging the gap betweeen our digital presence and the in-person shopping experience. Check out this insightful article from Modern Retail to learn more about our innovative approach: https://lnkd.in/gmKHu-iz
Eyebuydirect opens first physical retail location
https://www.modernretail.co
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Eyebuydirect reposted this
Eyebuydirect is bringing the heat - sustainably, of course - with their newly launched RFLKT Desert Dreaming Collection, crafted with style and the planet in mind. ♻️ Eyebuydirect pulled out all the stops to bring this collection to life and Teen Vogue attended the exclusive launch event in Joshua Tree to get the lowdown on the eco-friendly line. The collection features 13, biodegradable, earth tone eyeglasses and sunglasses inspired by the desert's natural beauty and wonder - talk about eye-conic! 👀 Whether you're in the market for a new set of readers or a cool pair of shades for the summer, Eyebuydirect has you covered...so you can look good while doin' good. Read more about the collection in the article below 😎 https://lnkd.in/gVPqgUqe
We Found the Perfect Sunnies to Get You Through Coachella
teenvogue.com