’Twas a magical year at Digitas, all thanks to our legendary Unicorns, partners and clients—we hope you take the rest of the year to relax and recolor your rainbow. And in the spirit of the season, check out the link below for our Boston team’s most recent holiday work. Catch you all in 2025, but until then, share the magic ✨🦄 🌈 https://lnkd.in/eid7Bnki
Digitas North America
Advertising Services
Boston, Massachusetts 209,904 followers
The Networked Experience Agency
About us
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
- Website
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https://www.digitas.com
External link for Digitas North America
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Boston, Massachusetts
- Type
- Public Company
- Founded
- 1980
- Specialties
- digital media, creative development, user experience, digital strategy, social media, mobile marketing, customer experience, mobile app development, media buying, SEO, UI, strategy & analysis, content strategy, performance marketing, Search, and Design
Locations
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Primary
40 Water St
Boston, Massachusetts 02109, US
Employees at Digitas North America
Updates
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The future of AI will be more than just algorithms and data. It's about cultural transformation. Michael Manh, VP of Creative Technology, shared insights from "The Sphere: The AI-volution of Culture" event where industry experts like Trevor Noah, Rishad Tobaccowala, and Chef Massimo Bottura explored the intersection of AI and human creativity (our favorite topic). From AI-enhanced culinary innovation to revolutionary business transformations, read how AI is positioned to reshape our culture while keeping humanity at its core. Read here: https://lnkd.in/eCAM2hgn #AI #DigitalTransformation #Innovation #FutureOfWork #Culture
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Our 2024 S.W.A.T. Social Media Trends Wrapped has dropped! What was your most memorable trend of 2024? Let us know in the comments. #ShareWorthyAndTrending #NetworkedExperiences #SocialMarketing #Trends #TikTok #SWAT #2024SocialMediaTrends
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Whether your seasonal drink of choice is hot cocoa or egg nog, make sure you are still getting a sip of TEA! 🫖 To get in the holiday spirit, co-hosts Melissa Berger and Brad Blackmon have Gillian MacPherson, Vice President, Products from Epsilon to discuss the latest consumer perspectives and trends from Epsilon's 2024 Holiday Shopping Report. They explore the report’s key findings around generational shopping behaviors, the impact of inflation, the role of loyalty programs, and more! Warm up with your cup of tea below! 🎧 Spotify: https://lnkd.in/eASP4V5a ▶️ YouTube: https://lnkd.in/eCC244Vp #NetworkedExperiences #Podcasts #Loyalty #CRM #AdressableRelationships
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CES 2025 is upon us, which means it’s time to wrap up the year with our annual look back at 2024 trends. Tap into our newsletter, The Dose, for “CES 2024: Was it Big or a Bust?” Read about which innovations were full of flash, but void of staying power from innovations across AI, auto, health & wellness and sustainability categories. Want more? Stay tuned for ‘Digitas at CES’ 2025 content, coming soon. Subscribe to The Dose and read here: https://lnkd.in/e3TzMwc3 #NetworkedExperiences #TheDose #CES2024 #CES2025 #AI #Technology
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🔮 The future is calling, and Pinterest has the answers! The annual Pinterest Predicts trend report is here to reveal what’s next in fashion, beauty, travel, and beyond. Annie Lambesis, our Unicorn of a Social Strategist and Content Creator from the Share Worthy and Trending team, dives deep into Pinterest's findings. Annie brings the receipts and decodes trends that will resonate with Gen Z, Millennials, and Gen X across categories like food, beauty, fashion, home, and beyond. Follow us on TikTok for more: https://lnkd.in/gagMDJmU #PinterestPredicts #DigitalTrends #Marketing #2025Trends #FutureOfMarketing #TrendPredictions
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✨ Cue the sparkles of excitement ✨ 🦄 Soon, our Unicorns will be at CES 2025! With this year's theme of "Connect. Solve. Discover. 🔍," our Digitas experts will offer insightful thought leadership and in-depth coverage of the innovations that will shape our future. Stay tuned for all the CES content! Learn more here: https://lnkd.in/g-T-zW8M #CES2025 #Technology #Innovation #DigitasatCES
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Beauty is in the eye of the beholder (a.k.a the Shorty Awards judges 🤩). We're so excited to share our content series with Sephora "The Foundation of Belleza" won a Silver Honor and an Audience Honor in the Shorty Impact Awards! 👏 Big congrats to the entire team for their innovative, impactful work and back-to-back wins. View the work here: https://lnkd.in/eEAfp3fD #NetworkedExperiences #Client #Shortyawards #Awards #SocialMedia #ShortyHonoree #ShortyImpact #ContentSeries #DEI #InclusivityandImpact Shorty Awards
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We’re holding space for this month’s S.W.A.T wrap. The November Culture Briefing has dropped! This week, we defied gravity to deliver this report during a busy holiday season 🔥 Want the full report with more trends and insights? Reach out to swat@digitas.com and learn about our dedicated team of social natives and content creators. #Shareworthyandtrending #NetworkedExperiences #SocialMarketing #Trends #TikTok #SWAT
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❗ SOS: Over 80% of consumers and creators don't trust the content they see online today. Get the scoop from our latest custom research on the future implications of AI & Creativity with Digitas and Vox! Join our Unicorns Ali Amarsy, Atit Shah, Dana Belanger, and special guest Edwin Wong from Vox Media! 👉 Hit that register button below and see you there!! https://lnkd.in/eSS_yt_R
✨🤖 AI Meets Creativity ✨ AI is changing the game, but where does human creativity fit in? 🤔 Digitas North America and Vox Media’s latest study dives deep into how creators and contributors are navigating AI's influence. https://bit.ly/4i1xEBx 📖 What you’ll discover: 👉 Insights from industry-leading experts on AI’s creative impact 👉 Strategies for keeping the “human touch” alive 👉 Tips for brands to stand out in a digital landscape 🎤 Featuring: 💡 Ali Amarsy – Chief Strategy Officer, Digitas 💡 Atit Shah – Chief Creative Officer, Digitas 💡 Dana Belanger – SVP, Strategic Intelligence, Digitas 💡 Edwin Wong – SVP, Insights, Vox Media 🔗 Register Now: https://bit.ly/4i1xEBx #AIandCreativity #HumanConnection #Digitas #VoxMedia #4As #MarketingInnovation