ContextSDK

Want to see what ContextSDK can really do? We’ve built something for you to experience it firsthand: an iOS TestFlight demo app to showcase how ContextSDK transforms mobile app engagement with on-device AI. See over 200 device signals in action, detect your own real-world context (sitting, moving, or relaxing), and explore powerful use cases like: 🔹 Reengagement - Deliver perfectly-timed notifications. 🔹 Multivariant Monetization - Ad or paywall? Let AI decide. 🔹 Abandoned Onboarding - Reach users when they’re ready to act. Experience ContextSDK in action! ✨

Contextualize This! - Christmas Edition🎄 It’s the season of reflection, celebration, and sharing – and we’re excited to bring you the special holiday edition of our newsletter, Contextualize This! What’s inside? ✨ A look back at an incredible year of growth and milestones ✨ The exclusive iOS TestFlight demo app to see ContextSDK in action ✨ Curated holiday reads to inspire and entertain ✨ Exciting opportunities to join our growing team Wishing you all a wonderful holiday season and a bright 2025 ahead! 

🌟 Say hi to Maria Manolopoulou, who also joined us in November as our new Data Scientist! Maria is strengthening our Data Science capacity at a time when we’re uncovering incredible insights from our growing treasure trove of data 📊 She’s also bringing the unexpected into our Data Science team - because fun fact: Maria holds a PhD in Astrophysics!! 🔭 Combined with her industry experience leading Machine Learning optimized IAP products at a gaming studio, she’s the perfect mix of academic brilliance and real-world expertise. Outside of work, Maria loves traveling, beach volleyball and spending time with her dog, Hector 🥹🐕 We’re beyond excited to have Maria on board and can’t wait to see her groundbreaking work take our data to the next level 🚀

🎉 Big welcome to Nikos Avramidis, who joined us in November as our new Frontend Engineer at ContextSDK! Nikos is already making an impact, diving into building our Frontend SaaS product with expertise and enthusiasm. He brings a wealth of experience, having been through the full startup rollercoaster at GoStudent, where he honed his skills navigating the challenges and triumphs of a growing tech company 🎢 Nikos brings his energy and warmth from Greece 🇬🇷 and we couldn’t be more happy to have his talent and resilience on board. Welcome to the team, Nikos! We’re so excited to see what we’ll achieve together 🚀

When your startup lands in the Sunday edition of KURIER Medienhaus, one of Austria’s biggest newspapers, you know it’s a big deal – even your grandmother starts to understand what you do 👵🏼⚡️ A huge thank you to Oliver Holle and Speedinvest for the shoutout 💜 “The other investment is ContextSDK, where the founders are focused on AI applications for mobile software. They've garnered a significant amount of international attention, and even for us as a market leader, it was a highly competitive funding round. At least ten funds from around the world were involved. We managed to secure the deal, partly thanks to our home advantage.” Recognition like this gives us a little extra fuel to keep building and proving what ContextSDK can do!

And just like that… …the unexpected happened. Last year, at our Christmas dinner, it was just the four of us sitting around the table, wondering what the next year would bring. We didn’t have all the answers, but we trusted in our vision and each other. Fast forward to today: we’ve grown to a team of 10, added six incredible people to the journey, and celebrated milestones we couldn’t have imagined back then. From raising a $4M Seed-Investment round to building something we’re truly proud of, the year has been nothing short of amazing. 💜💫 As our very own Reinhard Hafenscher wisely said: The path will reveal itself. Startups don’t come with roadmaps. They’re about taking one step at a time, adapting as you go, and believing in your team and the process. It’s not always easy, but it’s always worth it when you celebrate the wins - big and small - and see how far you’ve come. Last night, we gathered at Café Kandl to reflect on the year, this time as a team of 8, with two wonderful teammates joining us from afar. It was a night filled with laughter, great food and the joy of what we’ve built together. 💪🏼 Cheers to the journey so far and to what’s next! Here’s to growing, learning, and celebrating every step of the way. 🥂 2025, we’re ready for you! 🚀 Dieter Rappold Felix Krause Reinhard Hafenscher Ulrike Mölzer Thomas Hillebrand David Wischnewski Cecilie Auersperg Roger Oba Nikos Avramidis Maria Manolopoulou

🚀 Small, but Mighty: Device-Side AI Jennifer Li, General Partner at Andreessen Horowitz, shines a spotlight on a key trend for 2025: the rise of smaller, device-side AI models. 🌟 Why is this game-changing? Edge AI processes data directly on devices like smartphones and IoT gadgets. This means faster, more seamless user experiences that respect privacy while delivering smarter interactions. At ContextSDK, this vision aligns perfectly with what we do. We’re excited to see this shift accelerate the demand for on-device, privacy-first intelligence. It feels like the perfect time for this evolution. 🚀 💡 Check out the link in the comments to the full article of a16z’s Big Ideas in Tech 2025 What’s your take on the future of Edge AI? Let’s discuss! #deviceside #edgeai #trends #innovation

🎉 ContextSDK 4.8.0 is here! Our newest release introduces a powerful new feature: logging multiple outcomes for a given Context for more complex user flows. This enhancement unlocks new opportunities for optimizing flows with multiple user paths - whether it’s deciding between showing an ad or an upsell, analyzing actions after key app interactions, or refining larger, more complex user journeys. 💡 What does this mean for you? - Gather richer insights into multiple outcomes within the same flow. - Refine and streamline user journeys with data-backed recommendations. - Use Context Decision to identify the most effective path, maximizing engagement and revenue. This release is all about empowering you to make precise, impactful decisions for your app’s experience with ease. With ContextSDK, we do the heavy lifting so you can focus on driving results. 💫

🚀 We’re Hiring: Backend & Infrastructure Engineer 🚀 At ContextSDK, we’re redefining mobile app engagement with cutting-edge, privacy-first technology. If you’re an expert in Node.js, TypeScript, RabbitMQ, and love building scalable systems, we’d love to hear from you! Help us power smarter notifications and personalized user experiences with our Context Push product. Not your role? No problem! We’re growing across all areas of our team. If you’re excited about real-world context tech and want to make a difference, drop us a message with your CV and why you’d like to join - we’re always happy to chat! 📍 Prefer Vienna, Austria, but remote works too! 🎯 Check out the role in the comments! Let’s build the future of mobile engagement together!

Hello Berlin! 🐻🇩🇪 The next 48 hours are going to be packed, and one thing’s for sure - I won’t have a single boring moment 😄 Representing ContextSDK, I’m super happy to dive into all things apps, growth, and innovation at the App Promotion Summit! Kicking things off by joining the wonderful Hannah Parvaz and the brilliant team from Paddle for dinner. I couldn’t ask for a better way to start the App Promotion Summit than this intimate gathering with some of the brightest minds in tech! And to wrap up the evening? The OneSignal and RevenueCat party aboard the PATIO Berlin. I can’t wait to reconnect with familiar faces and meet new people ahead of the big day! Thursday is the highlight: the App Promotion Summit itself! 🚀 I’m excited to dive into talks on the biggest trends of 2025, explore app growth strategies and connect with incredible people from CleverTap, RevenueCat, OneSignal, Addict Mobile, Purchasely and more! Stay tuned for updates, insights, and highlights from these two incredible days. Let’s make it count, Berlin! 💡 See you soon!