Centerfield

Hey followers, need a little Centerfield refresher? 25% of Fortune 100 brands partner with Centerfield to acquire more customers from digital media at scale. We’ll leave it to our CEO Kris Barton, SVP of Client Strategy Avishan Hojat, and SVP of Product Michael Brock to explain how this is achieved. #customeracquisition #marketshare #centerfieldsolutions

🎄✨ Holiday Cheer, Centerfield Style! ✨🎄 This year’s holiday party was one for the books! 🎉 From coast to coast, Centerfielders celebrated in style. A huge shoutout to our incredible Employee Experience Manager, Jenna Borden, for bringing these celebrations to life and making magic happen across all our locations. Your creativity and hard work made this season extra special! 🙌 We're going dark for the next week or so as we celebrate the best year yet! 🎁📸 #holidayparty #holidayseason2024 #teamcenterfield

Have you heard the news? FORTUNE magazine, dot.LA and others are buzzing about Centerfield’s latest acquisition. Listed under Private Equity, Fortune magazine shared: “Centerfield, a portfolio company of Platinum Equity, acquired Brainjolt Media, a Pasadena-based social commerce platform.” Grace Lee of dot.LA writes, “Brainjolt, a Pasadena-based digital media company that creates and curates engaging content across various platforms and reaches millions of users monthly, has been acquired by Centerfield.” Want the full story? Read the press release here, shared on Global Newswire: https://lnkd.in/eG4DtuEC

Of all aspects of the traditional Marketing Mix, it’s “Place” that has possibly seen the most profound change. Last week, we covered the second P of the 5 P’s, pricing. Today, take a startling look at Place and make sure your brand is up to date. #digitalrenaissance #pricingstrategy #marketingmix

Idea starters to design a great 2025: There are countless compelling shifts in the digital world, but these 4 core concepts rise to the top as we look to the immediate future.  1) Audit your tech stack to ensure you're leveraging the latest tools for AI, automation, and analytics. 2) Develop a robust first-party data strategy. 3) Pilot emerging platforms and technologies early to gain an edge. 4) Align campaigns with core values and customer expectations. Other considerations: AI and automation, privacy-centric strategies, voice and visual search optimization, short-form video and interactive content, sustainability and social responsibility, community building, omnichannel marketing, advanced SEO, personalization at scale, emerging technologies, influencer and creator economy, focus on retention and loyalty. What rises to the top for you? #2025planning #digitalmarketingstrategy #ai

The digital renaissance is redefining the traditional Marketing Mix (also known as the 5 P’s). Last week, we covered the first P, Product. Moving onto pricing today to share how pricing becomes the perfect frame for your marketing masterpiece. #digitalrenaissance #pricingstrategy #marketingmix

The must-have browser extension for the holidays is the brainchild of a Centerfield brand, Savings.com! This easy-to-use browser extension lets you scoop up the deals that make your dollars go further and even give back to important causes. Reasons to get and give the free Savings.com browser extension: ✅ Automatically apply coupon codes at checkout ✅ If you're one of the first 2,000 downloads this month, we'll donate $5 to a charity you select from our savingsCARES hub ✅ Never miss a future deal on the websites you already know and love shopping at, including Amazon. We’re turning every discount into an opportunity to make an impact. Join us- download the Savings.com extension and start saving and giving back today! 🔗 Download Now: https://lnkd.in/gAvSQttE

We were saddened to hear of the passing of Brian Thompson. Our heartfelt thoughts and sympathies go out to his family and the entire United Healthcare team. UHC is a valued partner, and we recognize the significant impact this loss will have.

We’re pleased to welcome four amazing new hires to team Centerfield! 🌟 Mikkari Eaddy, Business Analytics Associate Mikkari started her career in Electrical and Systems Engineering before discovering her passion for data analytics. She’s now pursuing a Data Science certification to further grow her skills. Fun fact: she’s kept a 892-day Duolingo streak! When she’s not analyzing data, you’ll find her at the movies or chasing sunsets. 🌟 Justin Mayne, Account Director Justin brings 15 years of sales leadership experience, recently overseeing operations across multiple countries. He’s passionate about leadership development and loves spending time with his family hiking or planning their 2025 cruise. Fun fact: he’s emotionally attached to The Lord of the Rings trilogy. 🌟 Hunter Nichols, Associate Affiliate Manager Hunter has lived his football dreams, from participating in the Seattle Seahawks mini camp to playing overseas in Austria. Off the field, he’s been a personal trainer and high school football coach. He dreams of interviewing Steve Carell (as Michael Scott, of course). 🌟 Rolando Castillo, Junior Instructional Designer Rolando has created digital campaigns for tech giants like Meta and Salesforce and helps startups craft their brand identities. A fan of western wear, he’s rooting for bolo ties to make a comeback. In his free time, you’ll find him boxing or enjoying a game at Dodger Stadium. We’re so glad to have you all on board, and can’t wait to see you hit it out of the park! 🌟