Bikky

In today’s environment, it’s common for restaurant operators to see an unexplained change in sales at one of their locations. What matters most is identifying the "why" and taking action to fix it. Top brands rely on Bikky to diagnose problems efficiently and accurately—without spending weeks combing through transaction-level data. This allows them to focus their time and energy on reversing the trend. "With such granular data at our disposal, we could analyze customer behavior by channel, customer type, or daypart to form a hypothesis grounded in real insights—rather than chasing hunches about why sales trends were off." -Jared Cohen Discover how Protein Bar & Kitchen tackled this challenge, increased guest engagement through personalization, and more in our latest case study → https://lnkd.in/emWYgw-2

We’re thrilled to announce Haven Hot Chicken as the latest brand to adopt our best-in-class customer data and analytics platform!   First opening their doors in 2020, Haven Hot Chicken brought Nashville-Style Hot Chicken to Connecticut and quickly became one of the fastest growing brands in the country. As they set out to more than 2x their business in 2025, they will rely on Bikky’s guest data to optimize their menu, improve marketing campaigns, and select real estate for new locations. Learn more about how the Haven team is already leveraging Bikky’s insights → https://lnkd.in/easH_dr4

Join us for a conversation with Jessica Serrano CMO at DIG., as we explore their strategic approach to budgeting for 2025. We'll dive into where Dig is doubling down on marketing investments, areas of experimentation, and the key considerations shaping their budget decisions for the upcoming year. Reserve your spot now!

Experimenting with new menu items or marketing channels can unlock incremental AUV when done right. While increasing revenue is every brand's ultimate goal, experimentation can be costly and inefficient without proper execution. Alessandro Biggi founder of avo, exemplifies experimentation at its finest. The Avo team frequently conducts short, chain-wide menu and marketing experiments. The key to their success? Clear hypotheses and meticulous measurement. By utilizing Bikky's guest data, they can confidently determine whether an experiment succeeds, giving them the insight to make a menu item permanent or continue a successful offer. One recent example was Avo’s introduction of “Brunch Buns,” a new menu item aimed at boosting weekend and breakfast sales. With Bikky's reporting, Alessandro and his team discovered that Brunch Buns had lower guest retention than the average Avo menu item. In other words, guests who ordered a Brunch Bun were less likely to return compared to typical Avo customers. Armed with this data, the team confidently removed the item from their menu and moved on to their next experiment. Check out the full story to learn how Avo is experimenting their way to success with Bikky → https://lnkd.in/e5_emj4r

Join us this Friday at 1 PM ET for our LinkedIn Live session with Jessica Serrano, CMO at DIG. We’ll explore how DIG is approaching their 2025 marketing budget, focusing on how Jessica and her team balance core investments with innovative strategies to drive growth in the coming year. We’ll cover: - Key areas DIG is prioritizing for marketing investment - How they’re testing new strategies to stay ahead - The critical factors shaping their budget planning Save your spot ⬇️

Join us this Thursday at 11am ET for a discussion with 🥪 Deric Rosenbaum, President of Groucho's Deli . We'll deep dive into the key learnings from 2024 and share predictions for 2025. From analyzing Groucho’s performance to discussing how industry trends shaped their operations, learn how Deric and his team are preparing for the year ahead. Save your spot now: https://lnkd.in/ePB792EA

This has been a long time coming! From inception, Qu and Bikky have had a shared ambition to accelerate the digital and data revolution happening in the restaurant industry. This partnership marks the official start of that journey together. Special thank you to Amir Hudda, Niko Papademetriou, Jenifer Kern, Michael Sien, Mike Young, and Brian Crum. We're excited for our mutual customers to leverage two best in class platforms laser focused on helping them use data to drive higher traffic, frequency, and sales. Onwards!

One of the biggest challenges in removing an offer or menu item is that it often feels like a gamble. You’re left wondering: How will this impact guest satisfaction? What effect will it have on the bottom line? In our latest case study, a northeastern full-service brand took a strategic, data-driven approach to address this very issue. With Bikky’s insights, they transformed the decision to shift from weekly to monthly specials into a straightforward cost-savings equation—no hunches, no guessing. By analyzing the ordering patterns of their top 500 guests, the CMO discovered that weekly specials weren’t as important to their regulars as they had always assumed. With this data, the trade-off was easy to quantify: switching to monthly specials could only cost up to $100,000 in potential revenue and it would save a minimum of $250,000 in operational costs. With a tangible understanding of the tradeoff they would be making, the brand could move to monthly specials confidently. For more on how they refined their specials program, revamped their engagement strategy, and continue to grow the brand, check out the full story → https://lnkd.in/eBnGWEAC

Join us on November 21st at 11 am ET for an insightful discussion with 🥪 Deric Rosenbaum, President of Groucho's Deli , as we dive into the key learnings from 2024 and look ahead to 2025. We’ll explore Groucho’s performance over the past year, dissect how industry trends influenced operations, and learn how Deric and his team strategically navigated these challenges. Looking forward to 2025, we’ll discuss emerging industry trends, Groucho's strategic goals, and franchisee sentiment as they prepare for the year ahead. Register now → https://lnkd.in/ePB792EA

We’re thrilled to announce WaBa Grill Franchise Corp. as the latest enterprise brand to adopt our best-in class customer data and analytics platform! With nearly 200 locations across California, Nevada, Arizona, and Texas, WaBa Grill is laser focused on building stronger guest relationships as they launch new marketing efforts and revamp their menu. By partnering with Bikky, they can now track and analyze guest behavior of over 10 million guests they've served since 2020– allowing them to fine-tune marketing, refine their menu, and optimize operations for an exceptional guest experience. Learn more about how the WaBa team is already leveraging Bikky’s insights → https://lnkd.in/etpa-f2z