Lo mejor es estar actualizados en todas las tendencias actuales para que puedas diseñar las mejores estrategias para tus productos o servicios. Cómo Growth hacking donde a través de estrategias probadas puedes ir creciendo como empresa sin necesidad de estar gastando o inventando estrategias que no funcionan. Esto lo puedes usar en marketing digital para que no gastes de más. Un análisis Foda también te puede servir para hacer una evaluación profunda de donde estás parado como empresa actualmente. Jacinto González

Operational excellence lies in integrating agility with a broader strategic approach that includes supply chain efficiency and market adaptability. Beyond iterative cycles, we focus on streamlining the entire value chain, from sourcing to delivery, ensuring minimal disruptions and maximum responsiveness. By aligning Lean practices with a robust marketing mix, we not only optimize production but also enhance market penetration, targeting the right segments with precision. This synergy between operations and marketing ensures that we stay ahead of client expectations and industry trends. Agile isn’t just a methodology I believe, it’s a mindset that keeps us aligned with evolving client needs and industry demands as we progress into 2025.

To keep clients satisfied while shifting to agile methodologies in marketing, focus on clear communication, involve them in planning and reviews, and deliver incremental value aligned with their goals. Use shared dashboards for transparency, respond quickly to feedback, and showcase progress with regular updates. Educate clients on the agile process to build trust and emphasize how adaptability meets their evolving needs.

Clients can only be satisfied with the results. Agile methodologies works well in marketing operations, it allows the team to stay on track, monitor the development, include feedbacks and re - iterate if needed to deliver the exact same result which is required. Client inclusion is important and with continuous acknowledgement we can make them feel included. I personally like to focus on delivering results beyond commitment and that's what make my clients satisfied.

Agile methodologies in the world of marketing operations is really helpful. Agile relies heavily on data analysis, so more data driven decisions are taking place. Moreover, agile marketing breaks down a long term campaign into smaller iterative campaigns, resulting to continuous improvement based on real time data analysis. Collaboration and communication across teams have increased, which results to open communication and better execution of campaigns. Now let’s talk about clients. They need results, but they love being informed about the process and progress. Here’s what one needs to do: 1. Inform clients about your agile processes. 2. Emphasise the measurable outcomes of your agile processes 3. Incorporate frequent feedback loops

Shifting to agile is all about staying flexible, connected, and results-focused. We keep clients happy by involving them at every step, sharing updates openly, and adapting quickly to their needs. With agile, we test and tweak ideas fast, so what we deliver isn’t just what they wanted—it’s what works best. It’s not just faster; it’s smarter.

Firstly make the client understand what this methodology is all about - based on their alignment use an agile methodology approach for selling and marketing - to start with focus on frequent content updates and constant feedback from the audience then move on adding more to deliver the assigned KPIs accordingly!

Agile methodologies are useful only if the client is also aligned to this way of working/mode of operations - because what matters most to the client is not whatever “method” you’re using, it’s whether there’s impact on the final results/KPIs that matter to them. Sure, agile is the way you choose to operate. But at the end of the day, does it bring in the home runs, results and so on?

To keep clients satisfied while shifting to agile methodologies in marketing operations, maintain transparent communication, set clear expectations, and provide regular progress updates, ensuring their needs are met. Value is delivered throughout the iterative process.

In my personal experience clients can be kept satisfied in two ways: 1) End results : Even the client has someone they have to report under and if this client trusts you or your firm then they have every right to have expectations of good end results. Therefore, it is important to also quantify what are the good end results from beforehand. 2) Now many many not agree with this but few clients are also quite satisfied if not entirely content when they can see the individual or firm putting in all they've got to get good results despite excruciating negative external factors. - This is what actually takes a firm further ahead, in my humble PoV.