📍Creative blocks is something that comes to everyone at some point. There are quite a lot of ways to handle this. • Sometimes I leave the project and switch to something entertaining. It could be music, movie or a game that will stimulate my brain and get it exited. • Other times I change my environment, if it's during the day I leave the house and talk a walk for some fresh air. Just a little distraction here and here can help • You can also break down the writing tasks into smaller and easy to handle chunk • You can also read similar topics from those who inspire you to draw inspiration. • Some times you just need to start writing and the rest of the inspection will come alive. Write without thinking of a perfect content.

Go back to the brief. Sometimes the easiest way to get writing again is reminding yourself of what you hope to achieve with your copy. That often gets lost in the panic to create content quickly. 90% preparation is knowing what you want to achieve. Write it out in bullets that will eventually be fleshed out to become beautiful paragraphs. Keep it simple, but always answer the brief’s user story. (A nice walk is lovely, too, but a little less practical). 😊

Find the thing that unlocks your creativity. I take a shower, go for a drive, or workout. That works 99% of the time. For the other 1%, I go to sleep early and trust that I’ll wake up with ideas!

More and more, I find that dropping into a repetitive trance like tidying up or going for a walk or run will shift my mental state into one of clarity and creativity. If I am feeling particularly stuck in a creative writing sense or a gridlock in ideas, then I will resort to writing about my day — from door to door. It can feel mundane at first but it will usually knock loose some ideas or funny elements. At the very least, it entertains me. At its worst, it will add to the pressure of the already-encroaching deadline, and then adrenaline pulls me along. Maybe… I love deadlines?

Writer's block under a tight deadline is a familiar challenge in my journey as a journalist and entrepreneur. I’ve found that stepping away briefly can work wonders, whether it’s a short walk, deep breathing, or simply shifting focus to a mundane task. Revisiting the brief helps, too; often, clarity comes from realigning with the core purpose of the piece. I also rely on structure, breaking the task into manageable sections and tackling them one at a time. Sometimes, I remind myself that perfection isn’t the immediate goal, but progress is. These strategies not only unlock creativity but also reaffirm my commitment to balancing quality and client needs.

Hit the forest for a good long walk. Alone or with a silent partner, so you can let your mind wander as much as your feet. Always does the trick for me!

1) drinking a cup of green tea 2) cleaning my apartment, 3) talking to another person, 4) scribbling a mindmap, 5) writing the first and last sentence…

Snap out of it, ya weenie! There's no such thing as Plumber's Block! (I was going to stop there, but I was then informed by LInkedIn that I must type at least 125 characters. Hmm, punished for brevity. That's unusual. Good thing I didn't have...oh, never mind.)