Find out which problem affects your objectives and how that problem would affect your success. Re-prioritise the data you need most and quickly hop to online surveys, quick interviews, or secondary data sources. For example, if a field study got stuck, I used digital tools to keep moving forward and save the timeline. Stakeholders informed on changes, and reviewed in terms of the goals they hadn't been met but remained relevant. Maintaining project momentum and credibility will depend upon its quick adaptability and transparency.

Identify the Issue: Understand the problem and its impact. Reevaluate Goals: Check if the project objectives are still valid. Find Alternatives: Look for other methods or data sources. Consult Team: Brainstorm solutions with your team. Adjust Timeline: Update the schedule and inform stakeholders. Implement Changes: Apply the new methodology and document it. Monitor Progress: Keep track of the project's progress and make further adjustments if needed.

It is usual that the execution of market research projects reach a bottle neck. Few of the reasons include - lack of credible sources to narrow down on conclusion. At times, it could be due to changes in business objectives and methodology adopted to mined the information. We overcome the bottle necks by tracking the industry across each touch points (each nodes) of value chain of the business/industry. It helps in understanding the gaps in our research which is focused around supplier and demand side. This is primarily executed through primary research by speaking to veterans or primary respondents working in the touch points (each nodes) of value chain of the business/industry. Connecting the dots is a key to address bottleneck.

My personal take is...if a patient is diagnosed with Malaria..the doctor will prescribe specific set of medicines. The medicine will remain the same irrespective of the place the patient is situated. Similar way, if one is making a report on XYZ Market the very basic fundamentals ( definition of the market is the most important, pricing patterns, prod capacity,) should make sense. The problem arises when a market ( that is pretty mature) has diff market sizes by different companies.The reasons can be many -lack of attention to detail, wrong pricing,Lack of information on secondary reserach, etc etc..clients also feel confused when 1 firm portrays market size in million and other in billions. [of the same market) RM is imp

Unexpected challenges in market research require flexibility. For example, if survey responses are low, refocus on key questions or offer incentives to boost participation. This ensures critical insights are still collected. If in-person methods like focus groups fail, shift to online tools like video calls or social media polls. Additionally, use existing data from trusted sources to save time and maintain progress. Collaboration with your team is essential; brainstorming alternative approaches, such as analyzing customer reviews or using social media trends, can lead to innovative solutions. Staying adaptable and keeping stakeholders informed ensures research goals are achieved despite obstacles.

When a market research project hits a snag, the key is to stay flexible and focused. Start identifying the root issue—whether it's a sampling problem, unexpected data trends, or a technical challenge. Once you know the cause, adapt your methodology by: Reassessing Goals: Confirm if your research objectives are still achievable or need improvement. Exploring Alternatives: If one method isn’t working, switch to a different approach-like using online surveys instead of in-person interviews. Tapping into Existing Data: Leverage secondary data sources to fill gaps quickly. Keeping Stakeholders Updated: Communicate changes clearly to align expectations. Test New Approaches: Run small pilots to check adapted methods are effective before scaling

A primeira ação é interromper a pesquisa, revisar o modelo e encontrar possíveis inconsistências. Entender rapidamente a causa raiz do problema é vital para uma correção de curso. Se necessário comece tudo novamente, pois, uma pesquisa mal realizada tende a provocar uma má tomada de decisão. A qualidade e excelência do trabalho são fundamentais para um resultado assertivo. Desenvolva modelos, cheque, teste, valide teses, mas não faça de qualquer forma.

I use an approach by taking samples (because in the pharmaceutical field), providing disease optimization, providing special treatment.

The secret is "Customer first problem solving", this is the key for better engagement, good brand image and also improves reach.

Begin by reassessing the project objectives and identifying any new constraints. Consider adopting an agile approach to allow for iterative cycles of data collection and analysis, and diversify data sources by incorporating both quantitative and qualitative methods. Maintain clear communication with stakeholders to ensure alignment, while leveraging technology through analytical tools and platforms for efficient data processing.