Make your topic so interesting and unique that influencers want to collaborate. In other words, the topic you want to communicate means to the influencer an increase in ranking and reach. Win-Win on both sides.

If dialogue becomes complicated with influencers on this subject: - Be firm and respectful: Explain that their fee exceeds your budget while keeping the door open for future collaborations. “Your proposal currently exceeds our budget, but we'd like to explore other possibilities together.” - Find alternatives: Identify other KOLs more aligned with your budget or micro-influencers with often more targeted results.

With the growing population of influencers deep research is the key. There are multiple ways/platforms to identify niche influencers who would be willing to collaborate and will have the potential to deliver the desired results, eliminating getting stuck in the loop of negotiation with one influencer. Faster GTM. In case of deep negotiation, its always good to involve influencers in the campaign objective/goals, revenue share (affiliate), or driving traffic volume (links). The quantity of content can be another factor to negotiate on. Exchange of more stories/posts over a stretched time can be a great way to get more out of what you are paying to an influencer. Increasing the ROI.

Yes. The important thing is to enter negotiations with a clear picture of our budget, and the value the influencer can provide to our brand. I explain what we are working on, what the compensation will be, and possible other incentives such as exposure or future collaboration, to establish a fair working relationship based on mutual interest. It’s finding a win-win, but strong on what’s best for the brand.

Negociar con influencers exige preparación y estar consciente de la.principalidad que esa figura tiene en mi proyecto. Saber si es sustituible o si podemos plantear planes B que nos generen resultados similares. Eso nos permitirá cotizar a varios influenciadores para una misma campaña y comparar. Incluso, podemos usar esos costos comparativos para negociar al.recurso que realmente nos interesa y que nos permita mostrar que esta fuera de mercado. Es clave entender que el ROI de la acción debe ser razonable para alcanzar la sostenibilidad del negocio y alcanzar los resultados esperados. Si queremos tener y sostener un sistema de comunicación saludable no debemos ceder a pretensiones económicas que quiebren el mercado.

Here are some ways i used to manage it : 1st the mist crucial is your client budget by making this clear you made a boundary that neither you or the influencer who are within that capacity won’t feel robed or underpaid . 2nd understand the expectations you are trying to deliver and communicate this to the influencer, you don’t want last minute changes 3rd work with professionals ☝🏾not with amateurs

I understand the importance of balancing the demands of influencers with the overall objectives of the brand. I am fully prepared to negotiate effectively by ensuring we provide value that aligns with their expectations while maintaining a sustainable and mutually beneficial partnership.