How do you prepare for interviews as a freelancer with gaps?

1 Explain your gaps honestly

The first step is to be honest and transparent about your gaps. Don't try to hide them, lie about them, or make excuses. Instead, explain what you did during those periods, how they relate to your freelancing goals, and what you learned from them. For example, you could say that you took a break to pursue a certification, volunteer for a cause, travel, or deal with a personal issue. Emphasize how these experiences enhanced your skills, knowledge, or perspective, and how they benefit your current and future clients.

2 Highlight your achievements and skills

The next step is to highlight your achievements and skills that are relevant to the project or role you are applying for. Use specific examples, numbers, and results to demonstrate your value and impact. For example, you could mention how you increased traffic, conversions, or revenue for a previous client, how you solved a problem or improved a process, or how you delivered high-quality work on time and within budget. Focus on the skills and outcomes that match the client's needs and expectations, and show how you can help them achieve their goals.

3 Update your portfolio and testimonials

The third step is to update your portfolio and testimonials to showcase your recent and relevant work. Your portfolio should include samples of your work that reflect your skills, style, and niche. Your testimonials should include feedback from your previous clients that highlight your strengths, professionalism, and results. Make sure your portfolio and testimonials are easy to access, organized, and clear. You can use online platforms, websites, or PDFs to present your work and testimonials.

4 Research the client and the project

The fourth step is to research the client and the project before the interview. This will help you prepare relevant questions, tailor your answers, and show your interest and enthusiasm. You can use online sources, such as the client's website, social media, reviews, or blog, to learn more about their background, mission, values, products, services, and challenges. You can also use the project description, proposal, or brief to understand the scope, requirements, and objectives of the project.

5 Practice your pitch and answers

The fifth step is to practice your pitch and answers before the interview. Your pitch should summarize who you are, what you do, and why you are the best fit for the project. Your answers should address the client's questions, concerns, and expectations. You can use the STAR method (Situation, Task, Action, Result) to structure your answers and provide concrete examples. You can also prepare some questions to ask the client to show your curiosity and engagement.

6 Be confident and positive

The final step is to be confident and positive during the interview. Confidence comes from knowing your value, skills, and achievements, and being prepared for the interview. Positive attitude comes from showing enthusiasm, gratitude, and respect for the client and the project. You can use body language, tone of voice, and eye contact to convey confidence and positivity. You can also use positive feedback, compliments, and humor to build rapport and trust with the client.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?