It is always worth asking if the change is really needed or not. If not, it can be postponed to be released in the future. If it is crucial, then the impact should be explained and mentioned. Most probably a new timeline will be set, so it is important to stay transparent with the client.

To handle last-minute feedback before launch, prioritize changes based on impact and feasibility, focusing on critical issues that affect functionality, user experience, or compliance. Assemble a cross-functional team to address feedback efficiently, leveraging agile workflows for rapid iteration and testing. Maintain clear communication to align stakeholders on what can realistically be delivered within the timeline. Implement robust testing processes, including automated and manual testing, to ensure stability after updates. Prepare a contingency plan for post-launch fixes or updates if needed. Finally, communicate transparently with stakeholders and users about known limitations while emphasizing the app's key strengths and readiness.

I take a minimalistic approach with a firm response on last minute feedback. If that last minute feedback doesn't make much sense for app now, we avoid it, if that is something very important, we delay the delivery or we release subsequent delivery in next sprint.

Prioritize changes strategically: Sort feedback into categories like "must-have," "nice-to-have," and "future updates." Address only the critical issues that could significantly impact the user experience or app functionality.

Priorize os feedbacks mais críticos, ajuste o cronograma para otimizações rápidas e teste rigorosamente as alterações. Mantenha uma comunicação clara com a equipe para garantir alinhamento até o lançamento.

– Prioritize critical fixes — focus on the most impactful changes first; – Communicate with the team — keep everyone aligned on what needs to be done; – Test thoroughly — ensure key functionality is working before the release; – Stay organized — create a checklist to track changes and verify completion; – Manage expectations — be clear with stakeholders on timelines and potential risks.