Partners have various tools from each vendor they align with, and with each new tool comes a new investment of time to learn and engage. It's critical to start small, show outcomes from this investment, and constantly discuss the positive outcomes you've seen within their organization.

Introducing new collaboration tools can be challenging, but demonstrating their value is key. Start by highlighting specific issues the tool addresses, such as improving communication or streamlining workflows. Provide hands-on training sessions to boost their confidence and familiarity with the technology. Lastly, actively listen to any concerns they may have and collaboratively develop solutions to alleviate their worries, fostering a sense of partnership in the transition.

To help a hesitant partner embrace new tech, involve them in the selection process so they feel their needs are valued. Share success stories from similar organizations to illustrate the benefits and make them relatable. Start with a gradual rollout, focusing on small wins to build confidence. Keep communication open check in regularly to address any concerns and celebrate progress together. Providing ongoing support and training will also show that you’re in this together, making the transition feel less daunting and more collaborative.

When a partner is hesitant about new collaboration tools, I focus on a patient, tailored approach. Show the Value: I highlight specific benefits —streamlined communication, reduced repetitive tasks, easier performance tracking — that directly impact their work. Demonstrating improvements in real time often builds buy-in. Start Small: Introducing just a few essential features first minimizes overwhelm and helps them ease into the tool. Offer Support: I provide hands-on training, resources, and check-ins to address any concerns. By focusing on their needs and staying available, I help them feel empowered, not burdened, by the change.

If a partner is hesitant, I avoid introducing new tools upfront, especially in fresh partnerships. I rely on familiar options like Slack and WhatsApp for communication. Once trust is built, I suggest the tool, show how it saves time, and offer a quick demo if they’re interested.