Engaging senior leadership in a culture overhaul requires strategic communication and clear alignment with company goals.

Transforming company culture starts at the top. To engage senior leadership effectively, it's crucial to highlight the strategic benefits and align proposed changes with business goals. Here's how to get started:

• Showcase tangible benefits: Present data and case studies that demonstrate the positive impact of culture change on performance.

• Align with company goals: Ensure proposed changes support the company's strategic objectives and long-term vision.

• Create a compelling narrative: Develop a clear, persuasive story that connects culture change to leadership's priorities and values.

What strategies have you found effective in engaging senior leadership for culture change?