Para inovar em um ambiente de Engenharia automotivo, promova uma cultura de inovação, incentivando ideias criativas. Adote tecnologias avançadas como inteligência artificial e manufatura aditiva. Estabeleça parcerias com startups e universidades para integrar novas perspectivas. Aplique metodologias ágeis para acelerar processos e decisões. Foque em sustentabilidade para atender às demandas do mercado e regulamentos futuros.

Innovation and tradition can coexist in a balanced way: Innovation Introduces new ideas, methods, or products to drive growth and progress. Innovation can involve adopting new technologies, encouraging creativity, and streamlining processes. Tradition Established customs or beliefs that are passed down through generations. Tradition can involve respecting roots, maintaining a connection to heritage, and upholding traditional craftsmanship. . Both tradition and innovation can be meaningful. Showing the value of innovation in automotive in terms of accuracy, speed and computing power will make traditional minds foster the new technology. Innovation is easy to achieve when teams are involved in the idea generation and execution.

*I. Change Your Perspective* 1. *Look outside the industry*: Explore innovations from other sectors, such as aerospace, consumer electronics, or healthcare. 2. *Collaborate with startups*: Partner with startups or attend industry events to learn about new technologies and business models. 3. *Encourage diversity and inclusion*: Foster a diverse and inclusive work environment to bring fresh perspectives and ideas. *II. Foster a Culture of Innovation* 1. *Establish a dedicated innovation team*: Create a team focused on innovation, separate from the core business. 2. *Provide resources and funding*: Allocate budget and resources for innovation initiatives.

Sair da zona de conforto, seja em qualquer contexto, gera insegurança e incômodo. A busca pela inovação não é nada mais do que incomodar, buscar o diferencial, olhar pela vista do ponto em vez de sempre olhar pelo ponto de vista. Entretanto, linkando uma publicação que fiz referente a invenção do cinto de segurança, a coragem de se adaptar às mudanças e enfrentar os medos de sair do convencional pode gerar diversos benefícios, inclusive salvar vidas. Acredito que o melhor método para ter sucesso nas propostas de inovação é sempre trazer fatos e dados, experimentações, estimativas assertivas e confiança. A resiliência também é um atributo indispensável! Aos meus colegas inovadores, desejo força, resiliência e autoconfiança!

In my experience, fostering innovation in traditional automotive settings requires a mindset shift towards experimentation and inclusivity. Encouraging diverse perspectives, empowering teams to take calculated risks, and leveraging emerging technologies like AI and IoT have been instrumental. Breaking silos and celebrating small wins also play a critical role in sustaining momentum.

El cambio es lo unico permanente en cualquier medio, integrar nuevas tecnologias , mientras se piensa en al ideosincrasia del usuario final es crucial en este momento... todos somos humanos pero no todos tenemos los mismos gustos ni las mismas necesidades. Todo auto debe diseñado por que tiene su mercado y Sí y solo sí sus capacidades estan bien alineadas ESTE sera competitivo en ESE mercado.

One thing I found interesting is the how the traditional environment is changing with collaborative , agile and bold becoming pillars of team behaviour. This helped to transform to a highly innovative atmosphere . There is always a fear of failure but as manager we need shouldn’t let down people from free thought and freedom to express .

Struggling to innovate in traditional automotive engineering settings often stems from rigid processes and resistance to change. Start by fostering a culture of innovation, where creativity and experimentation are encouraged across all levels. Integrate emerging technologies like AI, IoT, and electrification to modernize workflows and explore new possibilities. Encourage cross-disciplinary collaboration to bring fresh perspectives to longstanding challenges. Streamline decision-making by adopting agile methodologies, enabling faster prototyping and iteration. Finally, engage stakeholders with a clear vision that aligns innovation with tangible business goals, such as efficiency, sustainability, or market expansion.

Recomendo a leitura de um livro que considero atemporal : Toyota - A Fórmula Da Inovação - Matthew E. May. O Posicionamento do autor em relação a inovação e fantástico.