How do you develop and maintain a strong brand identity and culture that attracts and retains talent?
Brand identity and culture are not just buzzwords, but essential elements of a successful business strategy. They define how your customers perceive and relate to your products or services, and how your employees feel and perform in your organization. In this article, you will learn how to develop and maintain a strong brand identity and culture that attracts and retains talent, and why it matters for your competitive advantage.