Here's how you can ace the question "Why should we hire you.

Firstly, highlight your unique skills and practical knowledge. Emphasize how your abilities align with the job requirements, and provide specific examples of your soft skills like teamwork and communication. Showcase your willingness to learn, as Winston Marshall said, "Every day is a learning day." This demonstrates your adaptability and commitment to growth.

"I believe I am the right fit for this role because I have a proven track record of [mention a relevant skill or experience]. For instance, in my previous role at [previous company], I [mention a specific achievement related to the job you’re applying for]. This experience has equipped me with the ability to [mention a key skill relevant to the job].

First step: do not make basic errors, such as the mistakes visible in the title of this article.

Know your strengths going into the interview and if you really want to shine and stand out take some time before the interview to put your skills into a context of how they can be applied to your potential employers needs. Prepare an example of how your stand out strengths/skills can translate to a task relevant to the current needs of the role/ team you are applying for. Even if that specific example task isn't exactly what they are looking to execute at the moment you will stand out for showing that you are able to focus your perspective sharply on the team needs.

Research the company well and specifically the team and their functions - but to really stand out research current trends in the market that apply to that team/ role/ business. Keep up to date with news that has impacted this team/ business and prepare a few talking points for the interview. Make sure the talking points are relevant and timely to this specific role and team - demonstrate that you can connect the dots of how that news/ market trend impacts the team/ role you are applying for.

Practice and build your confidence by: - doing a practice interview with a mentor who can give you constructive feedback. - join public speaking groups like toastmasters that are full of welcoming and supportive peers. - record yourself speaking and watch it back to help you see where you could improve and reassure yourself that you are coming across how you want to.